CRM Lead

Are you ready for a new challenge? Do you have a love for wellness and a healthy lifestyle? Are you a methodical yet creative individual ready to implement and develop a CRM strategy within a growing business? If the answer to these questions is yes and you’re serious about developing an internal function, read on! Signature Career Management have partnered with an incredibly aesthetic FMCG scale-up like no other. With an outstanding product range, this mission-led business is making waves within their category and is ready to change the game with a top-tier CRM strategist! This opportunity may not be for everyone, but if you’re looking for a new opportunity where you can work with autonomy in an “anti-corporate” environment, growing and developing alongside the business… … then this is for you! This is a particularly interesting opportunity as the function does exist internally at the moment and there is a brilliant platform to build upon. However, there is so much to get your teeth into with this one and a real prospect to make this function your own. Let’s be honest: Health and Wellness is a brilliant space to be in at the moment. It’s a £500 million industry with 77% of adults now consuming supplements daily. Don’t miss out; this is a growing business currently expanding its commercial headcount and looking to break into a new growth period! In short, we’re looking for an individual who can build out a retention strategy and optimise workflow to maximise customer loyalty and complement marketing campaigns. If you think you’re right for the job, drop me a note or pop over an application. The right candidate: Strong experience in CRM management within eCommerce or DTC environments. Proficient in using Kaviya, email marketing best practices, and automation workflows. Skilled in database segmentation, subscription metrics, and retention strategies. Proven success in developing and managing customer loyalty programs. Expertise in data analysis, reporting tools, A/B testing, and workflow optimisation. Strong project management skills, able to handle multiple initiatives simultaneously. Fast-paced, consumer-focused with a growth mindset. Analytical, detail-driven, and a strong communicator. Passion for Health and Well-being. Responsible for: Launching, upkeeping, and developing all loyalty channels. Creating all email marketing campaigns in line with brand campaigns. Streamlining campaigns with the use of automation tools. Managing, developing, and implementing campaigns with creativity and the support of the internal designer. Post-campaign analysis and reporting. Working cross-functionally with marketing, design, and brand teams. Ensuring tangible improvements to subscriptions, click, and open rates. The benefits: 25 Days Holidays + bank holidays. Working from abroad days. + Other wider benefits. To apply directly, please send a copy of your CV to chloe@signaturecm.co.uk or apply via the link below. Whilst we will always endeavour to respond to you, this isn't always possible due to the high levels of applications we receive. If you are not contacted within 3 working days, you have unfortunately not been shortlisted for this role. Please note that Signature Career Management acts as an employment agency.

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