Performance Marketing Manager – eCommerce

Are you an experienced Digital Marketing Manager or Growth Marketing Manager looking for an exciting next step? Do you understand how to acquire new customers via PPC (PMAX)? Do you want to work for a growing eCommerce business? Then this could be an exceptional opportunity for you! I am working with an established eCommerce company based in Camden. They are looking to expand the team and are seeking a Digital Marketer/Growth Marketer with hands-on digital/performance marketing experience to lead their digital acquisition strategy. Their focus is currently on PPC but they want to expand their channels to cover Paid Social and any other channels that could lead to greater customer acquisition. This is a hands-on role requiring someone who knows how to drive a good CPA through digital channels. This role will lead the digital marketing activities, combining both hands-on performance campaigns and strategic decision-making. This role will primarily be responsible for acquiring new customers, covering Paid Search predominantly, as well as providing insights and recommendations for the wider digital marketing strategy. They are looking for a tenacious Digital Marketing Manager/Growth Marketer who is seeking a challenging role. They have a great foundation but need someone to build upon it. They are in an incredibly competitive space, so they must be agile and constantly outmaneuver their competition. This role will focus on the delivery of performance marketing. You will need great communication and relationship-building skills as you will be working with multiple internal teams. Heading up the digital team, you will work closely with the Marketing Director to shape and deliver the digital strategy to increase leads and drive quality traffic. This role requires an analytical thinker keen on monitoring ROI, who can bring ideas and has the drive to see both large and small projects through to fruition. The company is rapidly expanding and keen to invest in digital. As part of the digital team, you will champion the value of digital work with stakeholders to enable growth across the business. The role will be based in their Brixton offices – 2 days per week (Wednesday & another day in the week) and be responsible for: Leading the development, execution, and optimisation of performance marketing strategies across multiple markets for Paid Search (Google, Bing), Display (Google, YouTube, Criteo), Paid Social (Facebook, Instagram, TikTok, Pinterest), and Affiliate Marketing partnerships. Mentoring and collaborating with the Digital Marketing Executive to ensure effective campaign setup, optimisation, and reporting. Overseeing creative strategy for paid channels, partnering with the Creative Team to brief and optimise creative assets. Collaborating with Merchandising and Ecom teams to align marketing strategies with product launches, stock levels, and website performance. Driving growth of the Affiliate Marketing Programme in partnership with the PR team, expanding and optimising partnerships. Managing the digital marketing budget, ensuring cost-efficient spend and forecasting to drive profitable growth. Ensuring consistency in brand messaging and visual identity across all digital channels. Tracking and reporting on key performance metrics, including ROAS, CPA, LTV, and other KPIs, ensuring campaigns meet profitability and growth targets. The ideal candidate will have a hands-on approach to Digital Marketing, be a team player, and genuinely want to forge a career in Digital/Online Marketing. The Digital Marketing Manager role requires the following experience: Proven track record of optimising campaigns to drive growth, revenue, and improved ROI. Strong budgeting and forecasting skills, with the ability to allocate spend efficiently. A team-oriented individual who collaborates effectively with cross-functional teams. Experience in fashion or luxury industries is strongly preferred.

Title: Growth Marketing Manager / Digital Marketing Manager - eCommerce Location: Camden Salary: £55k – £65k

Must have the necessary visas to live and work in the UK

TO APPLY Max Tullis-Turner - calendly.com/maxtullisturner Practice Lead – Digital Blue Pelican Marketing 01892 507 100 -

About Us Honest, ethical, professional, knowledgeable, Recruitment Experts. Blue Pelican Marketing is one of the UK’s leading marketing recruitment agencies providing a truly consultative service. We adhere to the Blue Pelican Standards ( www.bluepelican.com/about-us/blue-pelican-standards ), assuring you of an enhanced level of service whether you deal with us as a client or candidate. You can view all our vacancies on our website www.bluepelican.com , or call 01892 507 100 and ask for the marketing division.

#J-18808-Ljbffr