Copart is the global leader in online vehicle remarketing and recycling and is looking to recruit a collaborative and ROI focused Marketing Executive to join our Marketing team, based at our Head Office in Wootton, Bedfordshire.
We have seen large scale growth since we entered the UK market in 2007 and have exciting plans to continue this growth in both the UK and Europe. We’re looking for the right candidate to help deliver this success and grow with us.
This role will be responsible for implementing Copart’s ambitious marketing and external communications and campaign strategy and will work closely with cross-functional teams to oversee our activities across our brands.
We are looking for someone who has the ability to manage multi-dimensional digital projects and initiatives to drive acquisition, growth, and retention across channels, with a focus on developing impactful email communications.
You’ll take ownership of the Marketing Plan and ensure that our strategy is being delivered on time and to an exceptional standard.
If you love to take ownership, thrive in a fast-paced environment and are a collaborative team player, then this will be a fantastic opportunity for you!
Job Responsibilities
Oversee the end-to-end delivery of campaigns and cross-channel communications of our portfolio of brands, managing different stakeholders as the campaign lead. Develop a clear positioning and points of differentiation for our portfolio of brands and ensure that all marketing communications, both offline and online, reflect the market-leading position and propositions of our brands within our industry. Develop, manage and execute purposeful campaign and marketing plans in line with our long-term strategy and growth targets to increase leads and revenue for our Sales Teams. Design attractive and effective multi-channel marketing initiatives, campaigns, and promotions to drive new customer acquisition. Develop content, communicate to external customers, and build relationships with key contacts. Skills & Qualifications
An ambitious, commercial marketer with excellent and creative copywriting skills. A confident communicator, who will network and develop strong and productive business relationships. Demonstrable experience of running successful projects from inception to delivery (with numbers to prove its impact). Great planning, project management, and stakeholder management skills. Adept in Excel and Microsoft PowerPoint. Excellent reporting and presentation skills. Experience in the automotive sector and HTML coding are desirable but not essential.
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Oversee the end-to-end delivery of campaigns and cross-channel communications of our portfolio of brands, managing different stakeholders as the campaign lead. Develop a clear positioning and points of differentiation for our portfolio of brands and ensure that all marketing communications, both offline and online, reflect the market-leading position and propositions of our brands within our industry. Develop, manage and execute purposeful campaign and marketing plans in line with our long-term strategy and growth targets to increase leads and revenue for our Sales Teams. Design attractive and effective multi-channel marketing initiatives, campaigns, and promotions to drive new customer acquisition. Develop content, communicate to external customers, and build relationships with key contacts. Skills & Qualifications
An ambitious, commercial marketer with excellent and creative copywriting skills. A confident communicator, who will network and develop strong and productive business relationships. Demonstrable experience of running successful projects from inception to delivery (with numbers to prove its impact). Great planning, project management, and stakeholder management skills. Adept in Excel and Microsoft PowerPoint. Excellent reporting and presentation skills. Experience in the automotive sector and HTML coding are desirable but not essential.
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