About CAREROSE CARE Ltd:
CAREROSE CARE Ltd is a leading home care service provider dedicated to delivering compassionate and personalized caregiving solutions. We focus on enhancing the quality of life for individuals by providing comprehensive support tailored to their unique needs. Our commitment is to promote independence, dignity, and a sense of well-being for those we serve.
Job Summary: As a Digital Marketing Specialist at CAREROSE CARE Ltd, you will be a key contributor to our marketing team, driving the digital presence and outreach of our home care services in the Colchester/Harlow area. Your expertise in digital marketing strategies will play a vital role in enhancing brand awareness and connecting with our target audience.
Key Responsibilities: Digital Strategy Development:
Develop and execute comprehensive digital marketing strategies aligned with business objectives.
Identify key performance indicators (KPIs) to measure the success of digital campaigns.
Content Creation and Management:
Create engaging and relevant content for digital platforms, including social media, website, and email marketing.
Manage content calendars and ensure timely and consistent delivery.
Social Media Management:
Oversee and manage social media channels, creating and curating content to build brand presence.
Implement social media advertising campaigns to reach target audiences.
SEO and SEM Optimization:
Conduct keyword research and implement SEO strategies to improve website visibility.
Manage and optimize search engine marketing (SEM) campaigns.
Email Marketing:
Plan and execute email marketing campaigns to nurture leads and engage with current clients.
Monitor email campaign performance and implement improvements.
Analytics and Reporting:
Utilize analytics tools to measure the performance of digital marketing efforts.
Generate regular reports, providing insights and recommendations for optimization.
Collaboration with Design and Creative Teams:
Work closely with design and creative teams to produce visually appealing and effective digital assets.
Ensure brand consistency across all digital channels.
Qualifications:
Proven experience as a Digital Marketing Specialist or in a similar role.
In-depth knowledge of digital marketing platforms, tools, and best practices.
Strong analytical and data-driven mindset.
Excellent communication and creative skills.
Bachelor’s degree in Marketing, Digital Media, or a related field.
Benefits:
Competitive compensation packages.
Opportunities for professional development and career advancement.
Supportive work environment with a focus on teamwork and collaboration.
Flexible scheduling to accommodate work-life balance.
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Job Summary: As a Digital Marketing Specialist at CAREROSE CARE Ltd, you will be a key contributor to our marketing team, driving the digital presence and outreach of our home care services in the Colchester/Harlow area. Your expertise in digital marketing strategies will play a vital role in enhancing brand awareness and connecting with our target audience.
Key Responsibilities: Digital Strategy Development:
Develop and execute comprehensive digital marketing strategies aligned with business objectives.
Identify key performance indicators (KPIs) to measure the success of digital campaigns.
Content Creation and Management:
Create engaging and relevant content for digital platforms, including social media, website, and email marketing.
Manage content calendars and ensure timely and consistent delivery.
Social Media Management:
Oversee and manage social media channels, creating and curating content to build brand presence.
Implement social media advertising campaigns to reach target audiences.
SEO and SEM Optimization:
Conduct keyword research and implement SEO strategies to improve website visibility.
Manage and optimize search engine marketing (SEM) campaigns.
Email Marketing:
Plan and execute email marketing campaigns to nurture leads and engage with current clients.
Monitor email campaign performance and implement improvements.
Analytics and Reporting:
Utilize analytics tools to measure the performance of digital marketing efforts.
Generate regular reports, providing insights and recommendations for optimization.
Collaboration with Design and Creative Teams:
Work closely with design and creative teams to produce visually appealing and effective digital assets.
Ensure brand consistency across all digital channels.
Qualifications:
Proven experience as a Digital Marketing Specialist or in a similar role.
In-depth knowledge of digital marketing platforms, tools, and best practices.
Strong analytical and data-driven mindset.
Excellent communication and creative skills.
Bachelor’s degree in Marketing, Digital Media, or a related field.
Benefits:
Competitive compensation packages.
Opportunities for professional development and career advancement.
Supportive work environment with a focus on teamwork and collaboration.
Flexible scheduling to accommodate work-life balance.
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