Craft and execute engaging social media strategies across platforms like LinkedIn, Facebook, Twitter, and Instagram to grow online presence. Website Content:
Keep the website fresh, engaging, and SEO-optimized. Work with designers and developers to improve user experience. Lead Generation:
Develop and manage lead generation campaigns through email marketing, PPC, and SEO, turning prospects into loyal customers. Content Creation:
Write compelling blogs, newsletters, case studies, and more that align with the brand's voice and showcase the company value. Marketing Analytics:
Track and analyse the success of marketing activities, providing regular performance reports and insights. Brand Management:
Ensure the brand identity is consistent and impactful across all channels and materials. Requirements: Proven experience in a marketing role, ideally in a standalone or small-team environment. Experience from within the industrial, manufacturing or engineering sectors essential. Expertise in social media management and website content management. Strong knowledge of digital marketing tools like Google Analytics, CRM systems, and social media schedulers. Experience with lead generation and email marketing campaigns. Excellent copywriting skills and a knack for creating engaging content. Analytical mindset with the ability to make data-driven decisions. Ability to work independently, manage multiple projects, and meet deadlines. A creative eye and passion for marketing! Based in Kidderminster, Worcestershire. Full Time, Monday to Friday, office based. Salary £30,000 - £40,000.
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