What you will do
Conduct regular keyword research, competitor analysis, content audits, user journey analysis and competitor analysis for clients that help deliver commercial results Develop and deliver quarterly content strategies, ensuring deadlines are met throughout Write clear briefs for internal and external teams, articulating your findings to give clear guidance on how to create the best content Report on the commercial success of your content strategies and present the results to your clients regularly Work closely with the SEO, PR and Creative teams to create on and offsite content for a range of ecommerce and lead-gen sites (including B2C, B2B and YMYL industries) Immerse yourself in the client’s brand to understand their pain points and become an extension of their team Help identify key opportunities for existing clients and for new business Mentor and support junior team members and help them grow into content stars Requirements
You have at least one year of experience in content strategy and have experience working in an agency You’re able to own, develop, implement, and report on content strategies for your clients, and you’re comfortable speaking to clients on a regular basis You know how to improve existing content and have an eye for identifying untapped, new content opportunities for clients You have a strong understanding of SEO and keyword research, and you’re familiar with tools like GA, GSC, Ahrefs, and Screaming Frog and SEO Monitor You understand the customer journey, user intent and the requirement for different types of content to cater to each stage You’re self-motivated and are comfortable working independently You are highly organised and have great time management skills
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Conduct regular keyword research, competitor analysis, content audits, user journey analysis and competitor analysis for clients that help deliver commercial results Develop and deliver quarterly content strategies, ensuring deadlines are met throughout Write clear briefs for internal and external teams, articulating your findings to give clear guidance on how to create the best content Report on the commercial success of your content strategies and present the results to your clients regularly Work closely with the SEO, PR and Creative teams to create on and offsite content for a range of ecommerce and lead-gen sites (including B2C, B2B and YMYL industries) Immerse yourself in the client’s brand to understand their pain points and become an extension of their team Help identify key opportunities for existing clients and for new business Mentor and support junior team members and help them grow into content stars Requirements
You have at least one year of experience in content strategy and have experience working in an agency You’re able to own, develop, implement, and report on content strategies for your clients, and you’re comfortable speaking to clients on a regular basis You know how to improve existing content and have an eye for identifying untapped, new content opportunities for clients You have a strong understanding of SEO and keyword research, and you’re familiar with tools like GA, GSC, Ahrefs, and Screaming Frog and SEO Monitor You understand the customer journey, user intent and the requirement for different types of content to cater to each stage You’re self-motivated and are comfortable working independently You are highly organised and have great time management skills
#J-18808-Ljbffr
