Digital Advertising Product Analyst

·
Full time
Salary:

£40-55k plus bonus & a strong benefits package

Date Posted:

19 September 2018

Job Type:

permanent

Company:

Newspaper

Contact:

media@digital-find.com

Job Ref:

APA4

Job Description Join the expanding digital team for one of the UK’s most loved national newspapers. Take stock of their full range of advertising products. Carrying out a range of analytical techniques & tests to identify opportunities for improvement.

Take ownership for the analysis across all commercial products (display, video, mobile, programmatic, social, native), considering viewability, interaction, and engagement metrics. Create dashboards and deliver usable insights to help steer product road maps.

Pull on your experience using tools such as SQL, R, Hadoop, and Excel, and use these to hypothesize and perform statistical analysis, AB tests, and experiments to measure the impact of product initiatives on revenue, technical performance, advertiser & reader performance.

Candidates will need analysis experience within the digital advertising industry, familiar with the many different ad products.

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