Marketing Campaigns Manager (B2B)

Some careers shine brighter than others. If you’re looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further. Our Wealth and Personal Banking business supports millions of individuals, families, business owners, investors and entrepreneurs worldwide. We provide products and services that include current accounts, credit cards, personal loans and mortgages, as well as savings, investments, insurance and wealth management. We also have specialised relationship managers who support customers with bespoke requirements, including high net worth and ultra-high-net-worth clients. HSBC Insurance, UK are responsible for the manufacturing, sourcing and supply of insurance products and services for HSBC UK, first direct, M&S Bank and Commercial Banking. It also has a growing market share with external distribution for several product lines under both the HSBC and other brands. You will be responsible for executing our business to business marketing campaign activity across owned, earned and paid channels, supporting the delivery of content through our digital platforms and ensuring we drive a marketing performance culture. In this role you will: Manage our adviser facing campaigns through to delivery whilst managing relationships with internal stakeholders and external agency partners. Work with team members to ensure all content updates (including new product/proposition launches) are delivered and communicated across all channels – owned, earned and paid. Ensure all creative output meets with our brand and communications policies. Manage the operational elements of the marketing mix to include literature production, content approvals and financial promotions. Support our digital strategy and presence through the identification of content and tools and work with colleagues to deploy. Work with the Events and Sponsorship Manager to ensure any campaign messaging is activated through our event programmes including pre, during and post event. To be successful in this role you should meet the following requirements: Protection/Insurance marketing experience is essential. B2B Marketing experience is desirable. Experience in digital marketing, new technology, Marketing Automation and Customer Relationship Management. Strong relationship building skills with the ability to question stakeholders. Able to manage conflicting priorities within timescales. This is a hybrid role and can be based in Fareham or Bristol. Opening up a world of opportunity Being open to different points of view is important for our business and the communities we serve. At HSBC, we’re dedicated to creating diverse and inclusive workplaces - no matter their gender, ethnicity, disability, religion, sexual orientation, or age. We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best. If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk: Email: hsbc.recruitment@hsbc.com Telephone: +44 207 832 8500

#J-18808-Ljbffr