Paid Media Executive

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Full time
Location: London
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Job offered by: Boohoo Group PLC
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The Team

We’re Karen Millen. Since 1981 we’ve been a household name and trusted brand. We’re known for elevated style and our reputation for fabric, finish, quality, and detail speaks for itself. Our love for fashion revolves around long-lasting, luxurious designs that can effortlessly slip into an established wardrobe at an attainable price point.

Marketers for the boohoo group have a reputation for being disruptors. We like that. When it comes to all things brand awareness and e-commerce, we’re not afraid to be brave. Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.

The Role

We are looking for a talented Paid Media Executive to join our team and contribute to the success of Karen Millen’s digital marketing campaigns. The ideal candidate will bring a strong focus on Paid Search, with a proven ability to manage campaigns against ROI-driven targets.

What you will be doing?

Plan, execute, and optimize Paid Search campaigns, ensuring alignment with brand goals and performance metrics.

Manage and optimize product feed strategies to drive efficiency and relevance across search platforms.

Collaborate with the team to deliver ROI-focused results while maintaining brand integrity.

Support on Meta (Facebook & Instagram) and TikTok campaigns, with a willingness to learn and develop expertise in these platforms.

Analyse campaign performance and produce insightful reports, providing recommendations for growth and improvement.

Minimum Requirements:

Experience in Paid Search: A strong track record of delivering results in search marketing campaigns, including Pmax Campaigns.

Basic understanding of Meta Ads Manager and TikTok Ads or a willingness to learn and grow in these channels.

Analytical mindset with the ability to interpret performance data and adjust strategies accordingly.

Excellent communication and organizational skills, with attention to detail.

A proactive approach to learning and staying ahead of trends in digital marketing.

Benefits:

25 days holiday plus bank holidays

Discretionary bonus scheme

Company share scheme

Life Assurance

Company Pension Scheme

Flexible working hours

Employee assistance programme including 24-hour confidential helpline

Our Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days.

40% discount across 8 brands, 20% discount on Debenhams

Discount & Cashback portal

Season Ticket Loans

Learning and development support and opportunities both internally and externally

Our social calendar? Next level!

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