Qualifications
3-5 years of CRM strategy experience Direct and digital marketing proficiency in retail Expertise in customer acquisition, file management, segmentation, testing, and reporting Proficiency in handling large datasets using various tools Adaptability to meet deadlines in a fast-paced environment Excellent analytical and communication skills Meticulous attention to detail Proven track record in digital marketing and CRM management Familiarity with Google and Meta platforms for marketing Proficiency in optimizing local SEO strategies Must be able to lift up to 50 pounds Frequent lifting and/or carrying of objects weighing up to 10 pounds Must be able to complete office-related physical activities (walking, standing, talking, hearing, pushing, reaching, seeing, stooping/crouching, smelling, depth perception, identifying colors) as needed Responsibilities
The Customer Relationship Management Manager oversees customer acquisition, retention, and re-engagement strategies to drive revenue growth and optimize marketing efficiency Oversee CRM and email databases Manage the daily execution of direct mail and email campaigns Coordinate retention initiatives along with direct mail campaign management Create and implement effective testing and segmentation strategies for email and cross-channel marketing programs Drive customer interest, conversions, and sales Analyze key variables, collaborate with vendors, and evaluate campaign results to maximize customer lifetime value and profitability Use insights to enhance future campaigns and explore new technologies for customer acquisition Support local SEO strategies through content creation and basic website maintenance Benefits
401(k) with match program - AVAILABLE DAY 1 Medical, Vision, and Dental insurance Tuition Reimbursement HSA Program Team Member Discounts 11 Paid Holidays Generous PTO awards Starting Pay Range from $75,000 annually The Aubuchon Company is a 4th generation family company with 100+ retail locations that believes we don't need to choose between being a "mom and pop" and a modern-day competitor. Our success is a direct reflection of the diverse, fun and ambitious team members who deliver "The Aubuchon Difference" every day as a true market differentiator. We are a high-performing, family company looking to expand our team with people who have Passion for the work we do and the Humility to learn and grow with us!
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3-5 years of CRM strategy experience Direct and digital marketing proficiency in retail Expertise in customer acquisition, file management, segmentation, testing, and reporting Proficiency in handling large datasets using various tools Adaptability to meet deadlines in a fast-paced environment Excellent analytical and communication skills Meticulous attention to detail Proven track record in digital marketing and CRM management Familiarity with Google and Meta platforms for marketing Proficiency in optimizing local SEO strategies Must be able to lift up to 50 pounds Frequent lifting and/or carrying of objects weighing up to 10 pounds Must be able to complete office-related physical activities (walking, standing, talking, hearing, pushing, reaching, seeing, stooping/crouching, smelling, depth perception, identifying colors) as needed Responsibilities
The Customer Relationship Management Manager oversees customer acquisition, retention, and re-engagement strategies to drive revenue growth and optimize marketing efficiency Oversee CRM and email databases Manage the daily execution of direct mail and email campaigns Coordinate retention initiatives along with direct mail campaign management Create and implement effective testing and segmentation strategies for email and cross-channel marketing programs Drive customer interest, conversions, and sales Analyze key variables, collaborate with vendors, and evaluate campaign results to maximize customer lifetime value and profitability Use insights to enhance future campaigns and explore new technologies for customer acquisition Support local SEO strategies through content creation and basic website maintenance Benefits
401(k) with match program - AVAILABLE DAY 1 Medical, Vision, and Dental insurance Tuition Reimbursement HSA Program Team Member Discounts 11 Paid Holidays Generous PTO awards Starting Pay Range from $75,000 annually The Aubuchon Company is a 4th generation family company with 100+ retail locations that believes we don't need to choose between being a "mom and pop" and a modern-day competitor. Our success is a direct reflection of the diverse, fun and ambitious team members who deliver "The Aubuchon Difference" every day as a true market differentiator. We are a high-performing, family company looking to expand our team with people who have Passion for the work we do and the Humility to learn and grow with us!
#J-18808-Ljbffr
