Build highly efficient customer retention and reactivation CRM programs, from concept through to analysis. Develop amazing touchpoint communications both on and offline and not be afraid to create content & get stuck in! Manage the build, scheduling, and distribution of all customer email activities, utilizing a test-and-learn approach. Identify opportunities within our customers’ shopping behavior to build automated campaigns to drive efficient sales revenue generation. Continuously monitor customer segment KPI performance and identify areas of opportunity for relevant campaigns. Work with the wider marketing, operations, and ecommerce teams to develop content and programs based on personas and purchasing patterns, building marketing touchpoints to accelerate them. Be responsible for building and implementing a customer rewards program (CCL). Requirements
Proven marketing experience, ideally in a retail environment. Technical expertise in campaign setup, email communications, customer journeys, dynamic functionality, digital marketing analytics, and other platform-specific tasks. Customer-centric: putting the customer at the heart of everything you do. A data-driven decision-making, analytical approach, with the ability to tell a simple story from complex data. Strong attention to detail and a keen eye for design and layout. Great organizational and time-management skills, with the ability to work under pressure and to tight deadlines. Clear understanding of how to leverage consumer behavioral, lifestyle, transactional, and demographic data. Ideally, be a gamer or have a strong interest in technology. Benefits
25 days holidays. On-site free parking. On-site free EV charging. Free fruit and toast. Regular free lunches, socials, etc. If this sounds like the right role for you, then I'd love to hear from you! Please get in touch via 07415384252.
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