SS&C Blue Prism is looking for a customer marketeer who is passionate about offering customers meaningful and engaging experiences that drive growth and success.
The Customer Marketing Program Specialist will own the planning and execution of engagement programs to achieve the defined business objectives.
This role reports to the Senior Manager, Customer Marketing, but requires close collaboration with the Customer Office and Field Marketing to drive adoption, engagement, and customer retention.
What You Will Get To Do:
This is a global role where your focus will be to: Scope, design, and execute customer lifecycle programs and campaigns. Manage monthly customer newsletter ensuring high-value content from across the business is collated and packaged to drive high levels of engagement and interaction. Manage SS&C Blue Prism's Peer Review platforms, including Gartner Peer Insights and G2 Crowd. Assist in the production of the Customer Excellence Awards program, including customer and judge coordination, and internal and external program promotion. This is a 6-month program which brings in more than 200 nominations annually, contributing to the ongoing pipeline of customer stories and assets delivered to market to drive preference for Blue Prism. Report on the effectiveness of the above activities in reducing churn and promoting upsell. Experience Required:
Experience in planning, executing, and reporting on marketing-led events. Strong copywriter and editor (English as a first language). Experience in project management. Experience working globally across large and diverse teams. Experience in B2B and/or tech and software. Technical knowledge of the latest digital marketing tools and channels, including Customer Relationship Management platforms and marketing automation platforms. Experience managing external vendors and contractors. SS&C Technologies is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.
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This is a global role where your focus will be to: Scope, design, and execute customer lifecycle programs and campaigns. Manage monthly customer newsletter ensuring high-value content from across the business is collated and packaged to drive high levels of engagement and interaction. Manage SS&C Blue Prism's Peer Review platforms, including Gartner Peer Insights and G2 Crowd. Assist in the production of the Customer Excellence Awards program, including customer and judge coordination, and internal and external program promotion. This is a 6-month program which brings in more than 200 nominations annually, contributing to the ongoing pipeline of customer stories and assets delivered to market to drive preference for Blue Prism. Report on the effectiveness of the above activities in reducing churn and promoting upsell. Experience Required:
Experience in planning, executing, and reporting on marketing-led events. Strong copywriter and editor (English as a first language). Experience in project management. Experience working globally across large and diverse teams. Experience in B2B and/or tech and software. Technical knowledge of the latest digital marketing tools and channels, including Customer Relationship Management platforms and marketing automation platforms. Experience managing external vendors and contractors. SS&C Technologies is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.
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