B2B Marketing Manager

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Full time
Location: London
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Job offered by: Adecco
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Adecco London City are supporting a well-known client, recruiting for a B2B Marketing Manager! Location: City of London Hybrid: 4 days WFH, 1 day in-office Salary: 40,000 - 50,000 Are you a dynamic marketing professional with a passion for driving growth in the B2B sector? Our client is on the lookout for a talented B2B Marketing Manager to spearhead innovative marketing initiatives and expand their corporate client base in the UK and beyond! Key Responsibilities: Engage & Expand:

Develop and implement strategies to grow engagement with corporate entities, aligning with our client's internationalisation goals. Creative Campaigns:

Design and execute targeted marketing campaigns to attract new paying corporate accounts, showcasing the products, advisory services, and new products. Market Insights:

Conduct thorough market research and customer segmentation to assess the viability of new products and pricing strategies. Maximise Revenue:

Utilise all elements of the marketing mix to enhance income from products and services, ensuring cost-effective use of all channels, including events. Data-Driven Decisions:

Analyse data to measure the effectiveness of marketing activities, driving continuous improvement. Collaborative Leadership:

Work closely with directors and teams to launch new products and services successfully. Build Partnerships:

Identify and foster relationships with key stakeholders to boost B2B growth. Budget Management:

Contribute to the budget-setting process, ensuring effective expenditure control. Promote Value:

Advocate for the products and services to corporate clients. What We're Looking For: A proven track record in B2B marketing, ideally in a commercial setting. International/ Global marketing experience. Strong knowledge of B2B marketing strategies, channels, and tools (including SEO, SEM, and CRM systems like HubSpot). A marketing qualification or equivalent experience is required. Core Competencies: Leadership:

Inspire and guide teams toward a shared vision, while fostering individual and team growth. Strategic Focus:

Develop long-term strategies that align with our client's goals and adapt to changing market conditions. Change Oriented:

Embrace innovation and continuously seek better ways to achieve results. Decisive:

Analyse information to make timely, sustainable decisions that drive progress. Influential:

Build strong partnerships and collaborate effectively with stakeholders. Results-Driven:

Plan meticulously to deliver outstanding results on time and within budget. Customer-Centric:

Understand and respond creatively to customer needs, enhancing loyalty and reputation. Resilient:

Maintain composure under pressure and navigate challenges resourcefully. Why Join Us? This is an incredible opportunity to make a significant impact within a vibrant organisation. If you are ready to take your B2B marketing career to the next level, we want to hear from you!

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