Planning Manager
About the role:
The planning team are the guardians of creating industry leading, unrivalled work at Wavemaker. We are central conduits to all specialists, striving to push boundaries and have a positive impact on consumers and brand.
Wavemaker UK is looking for a Planning Manager to join our growing planning team, to create impactful cross channel campaigns and build your media planning skills.
The role is part of our planning, strategy and client management team working on Church & Dwight (a top 30 client across GroupM), MSC Cruises and some brands which sit in our Fast Growth Portfolio, including Popeyes and Omoda; a new EV car brand which has just launched in the UK.
In this role, you will:
Media planning craft:
Develop an in-depth understanding of media channels including where, when and how to use them based on the client brief.
Have a skilled knowledge of Wavemaker and industry media planning tools and be able to train other team members.
Have a skilled understanding of industry best practices and planning theory.
Develop a fundamental knowledge of Wavemaker Purchase Journey thinking and Provocative Planning Philosophy.
Campaign management:
Ownership of campaign activity including briefing teams, collating response, managing client’s deliverables, and ensuring accuracy across all workstreams.
Work closely with the planning and activation teams to ensure the day-to-day account is run efficiently and effectively.
Be able to bring in specialist teams where needed to work on briefs and client questions.
Ensure financial management processes are always excellent and met in a timely manner.
Effective communication:
Become a trusted main day-to-day contact for junior clients, learning their business and ways of working. Ensuring that all requests & queries are answered with accuracy and in a timely manner.
Support in managing Planning Executives to ensure they are on track with daily tasks, mentor and challenge them with new projects to develop their career.
Start to develop a proactive problem-solving mindset but know when to flag any issues or concerns with Planning Director.
Core skills:
Practice Area Knowledge:
Demonstrates knowledge of the media landscape including future trends, best practice and challenges. Problem Solving:
Applies focused questioning and systematic research to understand the problem and wider impact. Stakeholder Relationships:
Demonstrates knowledge of the agencies (or clients) organization structure and people, client relationships, business strategy, industry and challenges. Effective Communications:
Is able to lead dialogues between and with internal and external people. Campaign Management:
Manages and takes ownership of several project/tasks accurately and thoroughly. Compelling Storytelling:
Be able to use knowledge of the media ecosystem, industry trends and clients' business pressure points to build a persuasive story. Ideas Creation:
Generates or facilitates new ideas, methods, innovation or creative media solutions that can deliver growth. Comms Planning:
Find solutions for client business problems using media. About Wavemaker UK: Wavemaker is a global media agency. We believe there is a better way to grow. By leveraging our deep understanding of audiences, Provocative Planning process and the world’s largest database of purchase journeys, we deliver exceptional growth for clients including Audible, Nationwide, Danone, Asahi, Merlin and Morrisons. Unlike traditional linear media planning, our modular approach combines machine learning and human intelligence to unlock, maximise and transform growth for the world’s leading brands and businesses. A part of GroupM, WPP’s global media investment management company, our 7,650 people across 88 markets are defined by their attitude of positive provocation. Discover more at
wavemakerglobal.com/uk
or follow us @WavemakerUK. We are an equal opportunities employer and support the life choices of our employees. All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation, or age. We support the life choices of our employees, offering generous family and carer friendly policies.
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Demonstrates knowledge of the media landscape including future trends, best practice and challenges. Problem Solving:
Applies focused questioning and systematic research to understand the problem and wider impact. Stakeholder Relationships:
Demonstrates knowledge of the agencies (or clients) organization structure and people, client relationships, business strategy, industry and challenges. Effective Communications:
Is able to lead dialogues between and with internal and external people. Campaign Management:
Manages and takes ownership of several project/tasks accurately and thoroughly. Compelling Storytelling:
Be able to use knowledge of the media ecosystem, industry trends and clients' business pressure points to build a persuasive story. Ideas Creation:
Generates or facilitates new ideas, methods, innovation or creative media solutions that can deliver growth. Comms Planning:
Find solutions for client business problems using media. About Wavemaker UK: Wavemaker is a global media agency. We believe there is a better way to grow. By leveraging our deep understanding of audiences, Provocative Planning process and the world’s largest database of purchase journeys, we deliver exceptional growth for clients including Audible, Nationwide, Danone, Asahi, Merlin and Morrisons. Unlike traditional linear media planning, our modular approach combines machine learning and human intelligence to unlock, maximise and transform growth for the world’s leading brands and businesses. A part of GroupM, WPP’s global media investment management company, our 7,650 people across 88 markets are defined by their attitude of positive provocation. Discover more at
wavemakerglobal.com/uk
or follow us @WavemakerUK. We are an equal opportunities employer and support the life choices of our employees. All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation, or age. We support the life choices of our employees, offering generous family and carer friendly policies.
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