Responsible for pre-launch and post-launch activities including positioning the product and product messaging, driving demand, adoption, and retention, and account expansion of the product in a continuous cycle. Drive product demand: responsible for creating the go-to-market strategy and driving product demand. Drive product usage through user onboarding. Position the value of the product, distributing it appropriately with departments related to product development orientation. Research the market and determine customer needs/wants for products. Requirements Graduated from University majoring in Business Administration/Marketing. Over 2 years of working experience in the field of Marketing. Proactive, dynamic, able to think creatively, logically, and able to work independently. Proficient in using office information technology.
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