Assistant Marketing Campaigns Manager

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. Company Description Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realise their financial goals and help them save time and money. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments. We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com Job Description Reporting into the Solutions Director you will work with the marketing team leader, product marketing, the propositions team and our sales team. Measured on the success of specific go-to-market activities by opportunities and sales influenced, the role will require a solid knowledge of B2B marketing techniques and technologies within a technology company. Core Responsibilities Implement the necessary systems to increase lead generation across the B2B audience Work with the Product Marketing Manager to create customer centric stories and content to feed the go to market engine Develop necessary campaign plans into key verticals and target prospects Develop strategies for digital marketing Manage the marketing engine - lead nurturing, data, KPI's Work with Central Marketing, Propositions, Sales and the wider EDQ team Qualifications Experience working in a similar marketing role with B2B enterprise software solutions Experience in the Data Management, Data Quality, or Information Management markets Experience applying analytics to support data-driven marketing decisions Experience managing a large stakeholder network comprised of diverse roles and personal interests Additional Information Benefits package includes: Hybrid working Great compensation package and discretionary bonus plan Core benefits include pension, Bupa healthcare, sharesave scheme and more 25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave. Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

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