B2B – Lead Generation Specialist

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Full time
Location: Glasgow
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Job offered by: CCA Recruitment Group
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Category:
Job Title: B2B Lead Generation Specialist Location:

Glasgow Salary:

28-32K DOE Employment Type:

Full-time CCA are working with a dynamic and innovative B2B Lead Generation organisation based in Glasgow who are dedicated to driving growth and delivering exceptional value to their clients. We are delighted to be supporting in recruiting a talented Lead Generation Specialist with a proven track record to join their high-performing team. Role Summary As a Lead Generation Specialist, you will be at the forefront of our business development efforts, responsible for identifying, qualifying, and nurturing potential leads that align with our strategic goals. Leveraging your 5+ years of experience, you'll design and execute effective lead gen campaigns, ensuring a robust sales pipeline and contributing directly to revenue growth. Key Responsibilities Develop and implement innovative lead generation strategies to attract high-quality prospects. Utilize various tools and platforms, including CRM systems, email marketing, LinkedIn, and other social channels, to identify potential leads. Conduct market research to identify new opportunities and target audiences. Qualify leads through structured outreach and communication, ensuring they meet predefined criteria. Collaborate with the sales and marketing teams to create engaging content and campaigns. Experience:

Minimum 5 years in lead generation (preferred), business development, or a related role. Skills: Proven ability to drive and convert leads into sales opportunities. Expertise in CRM platforms (e.g., Salesforce, HubSpot) and marketing tools. Strong communication and relationship-building skills. Data-driven mindset with the ability to analyze and act on key performance metrics. Proficiency in lead generation strategies, including SEO, PPC, email campaigns, and social media outreach. Why Join Us? Competitive salary and performance bonuses. Opportunities for professional growth and development. Supportive and collaborative company culture. Access to the latest tools and resources in lead generation. How to Apply Ready to make an impact? Submit your CV or call me on (phone number removed).

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