Client Data Manager
The Client:
Colgate Palmolive are one of WPP’s longest standing global clients having been with the group for close to 30 years. Their global business is organised across 5 Divisions – North America, LATAM, APAC, Europe (EU) and Africa Eurasia (AED) and they have an annual global media spend in excess of $1 billion. CP own some of the world’s best known brands including Colgate, Palmolive, Sanex, Ajax and Hill’s Pet Food.
Our CP EMEA team looks after two of the five Divisions – EU and AED. Media spend is in excess of $200 million. We work closely with our colleagues in the WPP and GroupM Global CP team who set and manage global process and governance.
The Team:
We’re a team of around 75 people working to deliver media planning and buying to a consistently excellent level across 31 EMEA markets. The team is split between central leadership in London embedded within the Wavemaker agency, market leadership organised into 8 EMEA Hubs (5 in EU and 3 in AED), also embedded within Wavemaker and an offshore Activation team sitting within GroupM Poland. Together we seek to deliver a market leading approach for very engaged Division, Hub and local market clients.
We are looking for someone to join our London-based central leadership team in the role of Client Data Manager.
About the role:
This role is critical to EMEA delivery of Global and Division process and governance. The Client Data Manager will organise and manage client media spend and digital performance data across a range of media (META, Google Platforms, TikTok, Snapchat, Pinterest, DoubleVerify, MediaTools, CreativeX and Claravine etc.) and dashboarding (Datorama and Google Looker Studio) platforms to complete reports.
The individual in this role will need to be comfortable working within a matrix organization, working directly into the EMEA Client Director whilst also connecting with our 8 x Hub teams, the Offshore Activation team and the EMEA Business Intelligence and Analytics Director. There will also be some direct client contact, primarily with central clients.
In this role, you will:
Data collection and management:
Gather, clean and organize large datasets from various media sources (social, programmatic, TV etc.) to ensure data quality and integrity. Some workstreams will involve collating and organizing data directly from GroupM Hubs. Providing data inputs for Governance workstreams:
completing Global and Division templates with relevant data, checking the data before sharing with EMEA clients / GroupM Global team. Supplying data inputs to third party partners:
collating and quality controlling data to send to Media Auditors, MMM providers, CreativeX etc. Maintain an ongoing library of latest EMEA media plans from GroupM Hub teams:
use this library as an information source to answer client questions / ad hoc requests. Own and manage EMEA tracker reports:
Liaise with GroupM Hub teams to regularly update central tracker reports e.g. Media Auditor recommendations implementation, bi-annual media cost tracker etc. Desired Skills: Advanced excel skills. Strong attention to detail. Good written and verbal communication skills to maintain positive relationships with clients and internal teams. Ideally, previous experience in working within multi-market teams (not essential). Confidence and ability to take own initiative on workstreams. About Wavemaker: We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fuelled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you. With over 7,600 people across 90 markets, we provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by: deep knowledge we have of our clients’ business confidence to challenge what’s gone before the support to go further than we thought possible We are a part of GroupM, WPP’s global media investment management company. Discover more on
wavemakerglobal.com ,
Twitter
and
LinkedIn . About GroupM: GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at www.groupm.com. We are an equal opportunities employer and support the life choices of our employees. All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation, or age. We support the life choices of our employees, offering generous family and carer friendly policies.
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Gather, clean and organize large datasets from various media sources (social, programmatic, TV etc.) to ensure data quality and integrity. Some workstreams will involve collating and organizing data directly from GroupM Hubs. Providing data inputs for Governance workstreams:
completing Global and Division templates with relevant data, checking the data before sharing with EMEA clients / GroupM Global team. Supplying data inputs to third party partners:
collating and quality controlling data to send to Media Auditors, MMM providers, CreativeX etc. Maintain an ongoing library of latest EMEA media plans from GroupM Hub teams:
use this library as an information source to answer client questions / ad hoc requests. Own and manage EMEA tracker reports:
Liaise with GroupM Hub teams to regularly update central tracker reports e.g. Media Auditor recommendations implementation, bi-annual media cost tracker etc. Desired Skills: Advanced excel skills. Strong attention to detail. Good written and verbal communication skills to maintain positive relationships with clients and internal teams. Ideally, previous experience in working within multi-market teams (not essential). Confidence and ability to take own initiative on workstreams. About Wavemaker: We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fuelled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you. With over 7,600 people across 90 markets, we provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by: deep knowledge we have of our clients’ business confidence to challenge what’s gone before the support to go further than we thought possible We are a part of GroupM, WPP’s global media investment management company. Discover more on
wavemakerglobal.com ,
and
LinkedIn . About GroupM: GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at www.groupm.com. We are an equal opportunities employer and support the life choices of our employees. All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation, or age. We support the life choices of our employees, offering generous family and carer friendly policies.
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