The Competitor Intelligence Senior Analyst is responsible for tracking and reporting on the activities and strategies of competitors within the sports & gaming industry. This role plays a critical part in shaping understanding of the competitive space and providing valuable insight to stakeholders and across the team. Responsibilities
Competitor Monitoring & Analysis:
Continuously monitor and assess competitor actions, including UX updates, product launches, partnerships, and financial reports to identify strategic insights. Industry Trend Awareness:
Stay informed on gaming industry trends and emerging technologies, incorporating relevant findings into team strategies. Insight Integration & Reporting:
Incorporate competitor strategies and insights into regular team reports, providing context for decision-making and strategic planning. Data Collection Optimisation:
Identify and suggest opportunities for expanded data collection, such as app store reviews and social platforms. Validation & Quality Control:
Stress-test recommendations and insights to ensure they align with competitive context and market realities. Research Leadership & Collaboration:
Lead ad-hoc competitor research surveys, support the management of benchmarking vendors, and ensure findings are effectively communicated to the team. Qualifications
Industry research experience. In-depth domain / industry experience. Additional Information
Diversity and equal opportunities: As a global employer, Entain is committed to providing a safe, fun, and inclusive culture where our people feel like they truly belong. We are a multicultural business that values, celebrates and respects individual differences, so whatever your sexuality, gender, gender identity, ability, age, race, religion or belief, you will have a voice here, and the space to do your best work. Our diverse internal networks provide the support for you to express your views and make a positive difference, all for the good of entertainment. At Entain, we do what's right. It's one of our core values and that's why we're taking the lead when it comes to creating a diverse, equitable and inclusive future - for our people, and the wider global sports betting and gaming sector. However you identify, our ambition is to ensure our people across the globe feel valued, respected and their individuality celebrated.
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