Our Team The Brands team is responsible for growing the organic traffic of brands such as The Eco Experts, Expert Market, Startups, Tech.co and Website Builder Expert.
The department consists of: Content team
- responsible for creating and delivering a high-quality content strategy that meets organic traffic and conversion targets, and delivers a trusted and unique brand experience.
Audience team
- responsible for delivering audience development strategies that grow the reach and visibility of MVF’s brands. The team comprises SEO and Campaigns (link acquisition) teams.
The Insight team
- responsible for conducting in-depth research into key subject areas and target audiences, with the aim of building brand authority and trustworthiness as well as key client relationships.
Responsibilities: Management of the content delivery for two brands
Briefing, commissioning, and editing content.
Delivery and quality performance tracking.
Ensure brand guidelines, style, and tone of voice are consistently applied across articles.
Ensure all content demonstrates subject matter expertise.
What Success Looks Like: An efficient, effective content workflow that communicates status and delivery.
High-quality content delivered to brands that meet all guidelines.
Deadlines for content delivery are always met
A clear process for tracking internal writer performance and feeding back to the relevant line manager.
#J-18808-Ljbffr