Founded over 20 years ago by three entrepreneurial women with a passion for beautiful, practical and comfortable homes, OKA is more than a furniture and homeware retailer: it is a love affair with living well.
We inspire people to confidently create a home that reflects their personality, a space where nothing should be too precious or perfect to be enjoyed with family and friends. British-born, today we have 13 stores across the UK, an established Interior Design and Trade business, a mail-order service and a thriving website.
We are currently looking to recruit a full-time CRM Executive to support our CRM Team, based at our office in Didcot, Oxfordshire.
We operate a hybrid working model: three or more days from the office, the remainder of the week from home.
ABOUT US
We know the best work is done by people who enjoy their jobs, so we create a fun and nurturing environment where everyone feels valued and is able to thrive. We are looking for an agile and proactive CRM Executive with a positive attitude and entrepreneurial spirit who can help us nurture this company culture. Reporting directly to the Head of CRM, the CRM Executive is responsible for project managing the end-to-end process of OKA’s Direct Mail – from the strategic planning and internal creative process to the operational execution and analysis for all campaigns. This role will also support wider CRM initiatives and channels including Email and SMS communications, Customer Experience and Insights, and Retail support. The CRM Executive will work closely with the wider marketing and creative team as well as our key external suppliers. KEY RESPONSIBILITIES
Manage end-to-end process for Direct Mail in the UK, including: Project managing all campaigns (including seasonal magazines, acquisition initiatives, and promotional mailings) Setting up and managing the schedule to ensure all campaigns meet the in-home date Briefing in copy and creative and ensuring that the artwork meets the brief/flat plan and format specification Briefing in and testing promotional codes as required Creating URLs and QR codes for all shoppable links within the magazines Managing relationships with all suppliers, including Direct Mail agencies, printers, and mailing houses. Requesting quotes from all suppliers at the start of each season. Liaising with key internal stakeholders (Marketing, CRM, and Creative teams) Owning analysis and reporting for all campaigns to measure their effectiveness and return on investment Work with the CRM and Ecommerce Team to promote the digital version of the seasonal magazines via Email and Social. Ensure that the digital versions are uploaded on the website in a timely manner. Manage magazine sign-up request journey on the website and customer unsubscribe requests Support with CRM budget and invoicing Support CRM Team on key initiatives and communication channels, including: Email and SMS channels Customer Experience tasks, insights, and competitor research Retail support including store opening marketing plans and drive to store mailings Reporting and analysis for CRM channels/campaigns Track competitor activity, industry trends, and best practices, and make recommendations Build great relationships across the business including marketing, creative, and merchandising to coordinate integrated campaigns and ensure messaging is relevant and timely OUR VALUES
Put the Customer First - provides exceptional internal and external customer service at all touchpoints Be In It Together - approachable, personable, committed to shared success Think Big - creative, innovative, solutions-oriented Own It - curious, persistent, drives results Stay Playful - energises others, focuses on positives and opportunities, finds room for spontaneity ABOUT YOU
At least 2 years previous experience in CRM or Marketing role Strong project management and organisation skills and good attention to detail Experience in high transactional ecommerce/luxury retail environment (desirable) Strong reporting and analytical skills. Good working knowledge of Excel. Knowledge of managing Direct Mail end-to-end process (desirable) Passion for the OKA brand, interiors industry, Direct Mail, and CRM Commercially astute, experience of working to achieve sales targets A creative mind, thinking innovatively when it comes to CRM channels and initiatives Motivated self-starter who is comfortable working in a fast-paced environment Excellent verbal and written communication skills Excellent team player – collaborative and people-driven. Used to building working relationships cross-functionally to facilitate the accomplishment of work goals. OUR BENEFITS PACKAGE
33 days holiday (including bank holiday entitlement), plus Length of Service increases Day off for your birthday Enhanced Maternity Pay Employee Assistance Programme Eligibility for a discretionary company Bonus Scheme Plus a suite of additional employee benefits including Company pension scheme, life assurance cover, free eye tests, cycle to work scheme, interest-free travel loans, social events, online wellbeing centre and more. If successful you will become part of the OKA family, a fast-paced and dynamic business. If you would like to apply for this position, please send your CV and details of your salary expectations, notice period, and right to work information via the link provided.
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We know the best work is done by people who enjoy their jobs, so we create a fun and nurturing environment where everyone feels valued and is able to thrive. We are looking for an agile and proactive CRM Executive with a positive attitude and entrepreneurial spirit who can help us nurture this company culture. Reporting directly to the Head of CRM, the CRM Executive is responsible for project managing the end-to-end process of OKA’s Direct Mail – from the strategic planning and internal creative process to the operational execution and analysis for all campaigns. This role will also support wider CRM initiatives and channels including Email and SMS communications, Customer Experience and Insights, and Retail support. The CRM Executive will work closely with the wider marketing and creative team as well as our key external suppliers. KEY RESPONSIBILITIES
Manage end-to-end process for Direct Mail in the UK, including: Project managing all campaigns (including seasonal magazines, acquisition initiatives, and promotional mailings) Setting up and managing the schedule to ensure all campaigns meet the in-home date Briefing in copy and creative and ensuring that the artwork meets the brief/flat plan and format specification Briefing in and testing promotional codes as required Creating URLs and QR codes for all shoppable links within the magazines Managing relationships with all suppliers, including Direct Mail agencies, printers, and mailing houses. Requesting quotes from all suppliers at the start of each season. Liaising with key internal stakeholders (Marketing, CRM, and Creative teams) Owning analysis and reporting for all campaigns to measure their effectiveness and return on investment Work with the CRM and Ecommerce Team to promote the digital version of the seasonal magazines via Email and Social. Ensure that the digital versions are uploaded on the website in a timely manner. Manage magazine sign-up request journey on the website and customer unsubscribe requests Support with CRM budget and invoicing Support CRM Team on key initiatives and communication channels, including: Email and SMS channels Customer Experience tasks, insights, and competitor research Retail support including store opening marketing plans and drive to store mailings Reporting and analysis for CRM channels/campaigns Track competitor activity, industry trends, and best practices, and make recommendations Build great relationships across the business including marketing, creative, and merchandising to coordinate integrated campaigns and ensure messaging is relevant and timely OUR VALUES
Put the Customer First - provides exceptional internal and external customer service at all touchpoints Be In It Together - approachable, personable, committed to shared success Think Big - creative, innovative, solutions-oriented Own It - curious, persistent, drives results Stay Playful - energises others, focuses on positives and opportunities, finds room for spontaneity ABOUT YOU
At least 2 years previous experience in CRM or Marketing role Strong project management and organisation skills and good attention to detail Experience in high transactional ecommerce/luxury retail environment (desirable) Strong reporting and analytical skills. Good working knowledge of Excel. Knowledge of managing Direct Mail end-to-end process (desirable) Passion for the OKA brand, interiors industry, Direct Mail, and CRM Commercially astute, experience of working to achieve sales targets A creative mind, thinking innovatively when it comes to CRM channels and initiatives Motivated self-starter who is comfortable working in a fast-paced environment Excellent verbal and written communication skills Excellent team player – collaborative and people-driven. Used to building working relationships cross-functionally to facilitate the accomplishment of work goals. OUR BENEFITS PACKAGE
33 days holiday (including bank holiday entitlement), plus Length of Service increases Day off for your birthday Enhanced Maternity Pay Employee Assistance Programme Eligibility for a discretionary company Bonus Scheme Plus a suite of additional employee benefits including Company pension scheme, life assurance cover, free eye tests, cycle to work scheme, interest-free travel loans, social events, online wellbeing centre and more. If successful you will become part of the OKA family, a fast-paced and dynamic business. If you would like to apply for this position, please send your CV and details of your salary expectations, notice period, and right to work information via the link provided.
#J-18808-Ljbffr
