Customer Insights Lead

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Full time
Location: London
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Job offered by: Kingfisher
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Overview

We’re Kingfisher, a team made up of over 78,000 passionate people who bring Kingfisher - and all our other brands: B&Q, Screwfix, Brico Depot, Castorama and Koctas - to life. We want to become the leading home improvement company and grow the largest community of home improvers in the world. And that’s where you come in. At Kingfisher, our customers come from all walks of life, and so do we. We want to ensure that all colleagues, future colleagues, and applicants to Kingfisher are treated equally regardless of age, gender, marital or civil partnership status, colour, ethnic or national origin, culture, religious belief, philosophical belief, political opinion, disability, gender identity, gender expression or sexual orientation. We are open to flexible and agile working, both of hours and location. Therefore, we offer colleagues a blend of working from home and our offices. Talk to us about how we can best support you! This role can be based in the UK or France. The purpose of this role is to own and manage the impactful delivery of ad-hoc customer research projects, working in close collaboration with stakeholders and members of the CMI team, ensuring that key insights across our body of knowledge are communicated with clarity and relevance to the business. What's the job?

Support the identification and refinement of insights needs and priorities in collaboration with stakeholders both within the CMI team and in other parts of the business (Group Functions and banners). Design and conduct customer research projects across a wide range of methodologies as needed depending on the priorities (e.g. in-home research, purchase journey research, product development testing, brand and usage surveys). Deliver well-structured and engaging reports, summaries, presentations and workshops to ensure that knowledge is communicated with precision, clarity and impact. Proactively support colleagues in the interpretation of customer research findings to generate insight that can be applied to strategy and/or development of ranges and products. Synthesise knowledge across multiple data sources, using both existing insight and new primary research as needed to bring a rounded and coherent perspective. Support and work in close collaboration with other members of the CMI function to contribute to cross-CMI projects and initiatives. Procure and manage 3rd party research agencies as appropriate; also implement and facilitate fully internally run research as needed. Ensure insights are readily available and shared across the CMI team and democratised as appropriate with other stakeholders across the wider business both in our banners and in Group Functions. What you'll bring

Significant experience in designing, implementing and using a wide range of ad-hoc customer research using both quantitative and qualitative research methodologies. Excellent analysis and synthesis skills – can ‘join the dots’ across different data sources and enjoys finding patterns and themes to build a robust and meaningful story. Strong communicator - communicates confidently, succinctly and with impact, both verbally and in writing. Experienced in designing and facilitating workshops to encourage collaboration, alignment and innovation. Always curious, proactively seeks out new information, ideas and approaches. Fluent in written and verbal English is a must, with fluency in French as a strong plus. Be Customer Focused – constantly improving our customers’ experience I listen to my customers. I use available data to help make decisions. Be Human – acting with humanity and care I do the right thing. I am respectful. Be Curious – thrive on learning, thinking beyond the obvious I build and share new ideas. I try new things and share my learnings. Be Agile – working with trust, pace and agility I have courage to be creative. Done is better than perfect, I aim for 80/20. Be Inclusive – acting inclusively in diverse teams to work together I embrace allyship. I have self-awareness and a desire to learn. Be Accountable – championing the plan to deliver results and growth I own my actions. I understand the Kingfisher plan and how it relates to my role. At Kingfisher, we value the perspectives that any new team members bring, and we want to hear from you. We encourage you to apply for one of our roles even if you do not feel you meet 100% of the requirements. In return, we offer an inclusive environment, where what you can achieve is limited only by your imagination! We encourage new ideas, actively support experimentation, and strive to build an environment where everyone can be their best self. Find out more about Diversity & Inclusion at Kingfisher. We also offer a competitive benefits package and plenty of opportunities to stretch and grow your career. Interested? Great, apply now and help us to Power the Possible.

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