Contract until end of June 2025. Are you a creative and detail-driven digital content expert? Poundland seeks a Digital Marketing and Content Executive to join our Digital Marketing team. Based at our Walsall Head Office, with hybrid working options, you'll play a key role in shaping the online presence of our brands - Poundland, Dealz, and PepCo. This is a fantastic opportunity to create engaging digital content across web, email, and social media channels that inspires and connects with millions of customers daily.
We uphold three core behaviours that guide all our actions:
Love Our Customers:
We strive to delight our customers, listening and responding to their needs because they are our priority. Care for Our Colleagues:
We support each other to foster a workplace where everyone can thrive. Protect Our Pounds/Euros:
We are committed to cost-efficiency and value, ensuring every penny counts. Responsibilities: Manage and update website content via a CMS, using Google Analytics to optimise performance and produce insightful reports on key metrics. Write SEO-friendly blog content to support search marketing strategies. Assist in designing, building, and scheduling weekly marketing emails aligned with the activity calendar. Optimise automated email programmes to enhance customer loyalty and experience. Collaborate with the Social Media Manager to develop innovative ideas and content for digital campaigns. Conduct competitor reviews to identify emerging marketing trends. To excel in this role, you'll need: Experience:
Experience in a similar role, preferably within e-commerce or retail. Technical Expertise:
Proficiency in Adobe Suite (Photoshop, InDesign, Illustrator), CMS platforms, and email marketing tools. Digital Marketing Insight:
Knowledge of SEO, social media platforms, and campaign optimisation. Creativity and Analytics:
A flair for content creation combined with a data-driven approach to decision-making. At Poundland & Dealz, we don't just offer products at unbeatable prices; we cultivate an environment where every colleague can thrive and contribute to our mission of providing amazing value to millions of customers. Our commitment to excellence, inclusion, and sustainability forms the foundation of our culture, empowering our team members to be the best versions of themselves while making a meaningful impact on the communities we serve. We like to keep things simple, so we have just three behaviours that lie at the heart of everything we do and keep us on track. They are Love our customers, Care for our colleagues, and Protect the Pounds and Euros. Benefits: Professional development: A comprehensive induction plan and the opportunity to complete in-house development programmes to set you up for success or to pursue a qualification through our apprenticeship programme. Bonus Potential: Unlock the possibility of earning additional bonuses, rewarding your hard work and achievements. Free On-Site Parking: Enjoy the convenience of free parking, making your daily commute hassle-free. Onsite Coffee Lounge: Take advantage of our onsite coffee lounge, a perfect space to relax and recharge during breaks. Exclusive Store Discounts: Receive a 10% discount on most in-store purchases, enhancing your shopping experience. Family-Friendly Benefits: Our comprehensive benefits are designed to support your and your family's needs. My Staff Shop: Gain exclusive discounts through our 'My Staff Shop' portal, saving on various products and services. Life Assurance Cover: Enjoy peace of mind with our life assurance cover, securing your family's future. Health & Wellbeing Programme: Benefit from an employee assistance programme that supports your health and wellbeing. Generous Holiday Allowance: Start with a generous leave entitlement that increases by one day each year (up to 33 days), with the option to buy additional holiday annually. Celebrate your special day off work every year with an extra day's holiday because we believe birthdays are important. Pension Scheme: Plan for the future with our contributory pension scheme, helping you save for a secure retirement.
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We strive to delight our customers, listening and responding to their needs because they are our priority. Care for Our Colleagues:
We support each other to foster a workplace where everyone can thrive. Protect Our Pounds/Euros:
We are committed to cost-efficiency and value, ensuring every penny counts. Responsibilities: Manage and update website content via a CMS, using Google Analytics to optimise performance and produce insightful reports on key metrics. Write SEO-friendly blog content to support search marketing strategies. Assist in designing, building, and scheduling weekly marketing emails aligned with the activity calendar. Optimise automated email programmes to enhance customer loyalty and experience. Collaborate with the Social Media Manager to develop innovative ideas and content for digital campaigns. Conduct competitor reviews to identify emerging marketing trends. To excel in this role, you'll need: Experience:
Experience in a similar role, preferably within e-commerce or retail. Technical Expertise:
Proficiency in Adobe Suite (Photoshop, InDesign, Illustrator), CMS platforms, and email marketing tools. Digital Marketing Insight:
Knowledge of SEO, social media platforms, and campaign optimisation. Creativity and Analytics:
A flair for content creation combined with a data-driven approach to decision-making. At Poundland & Dealz, we don't just offer products at unbeatable prices; we cultivate an environment where every colleague can thrive and contribute to our mission of providing amazing value to millions of customers. Our commitment to excellence, inclusion, and sustainability forms the foundation of our culture, empowering our team members to be the best versions of themselves while making a meaningful impact on the communities we serve. We like to keep things simple, so we have just three behaviours that lie at the heart of everything we do and keep us on track. They are Love our customers, Care for our colleagues, and Protect the Pounds and Euros. Benefits: Professional development: A comprehensive induction plan and the opportunity to complete in-house development programmes to set you up for success or to pursue a qualification through our apprenticeship programme. Bonus Potential: Unlock the possibility of earning additional bonuses, rewarding your hard work and achievements. Free On-Site Parking: Enjoy the convenience of free parking, making your daily commute hassle-free. Onsite Coffee Lounge: Take advantage of our onsite coffee lounge, a perfect space to relax and recharge during breaks. Exclusive Store Discounts: Receive a 10% discount on most in-store purchases, enhancing your shopping experience. Family-Friendly Benefits: Our comprehensive benefits are designed to support your and your family's needs. My Staff Shop: Gain exclusive discounts through our 'My Staff Shop' portal, saving on various products and services. Life Assurance Cover: Enjoy peace of mind with our life assurance cover, securing your family's future. Health & Wellbeing Programme: Benefit from an employee assistance programme that supports your health and wellbeing. Generous Holiday Allowance: Start with a generous leave entitlement that increases by one day each year (up to 33 days), with the option to buy additional holiday annually. Celebrate your special day off work every year with an extra day's holiday because we believe birthdays are important. Pension Scheme: Plan for the future with our contributory pension scheme, helping you save for a secure retirement.
#J-18808-Ljbffr
