Wednesday 29 January 2025 . Please ensure you have availability on this date. Main duties of the job
As the Digital Marketing Assistant, you will support the Head of Fundraising & Marketing in establishing and maintaining good relationships with the media and other key stakeholders. Your role will be focused on growing our online platforms, whilst working in line with the hospice values and strategic aims. You will be responsible for creating engaging and high-quality content for social media and other online platforms, whilst ensuring existing content is accurate and up-to-date. This role requires a great eye for spotting trends and newsworthy stories. You will also work closely with the Head of Fundraising & Marketing to provide support with internal communications and ensure key corporate messages are communicated to staff and volunteers. Responsibilities
Marketing Support the creation of, and deliver, a strategy for growing the hospice’s online presence through a range of social media platforms. Support the Head of Fundraising & Marketing in creating accurate SEO content for the website and other digital platforms. Support the Head of Fundraising & Marketing with the planning and execution of key campaigns. Actively monitor engagement with the digital content we produce, and support the Head of Fundraising & Marketing in developing plans to increase engagement levels. Support the development and retention of high-quality marketing assets, ensuring they are readily accessible and stored in line with GDPR where appropriate. Maintain an awareness of online trends and put forward recommendations for improvement of current practices and approaches. Identify opportunities to grow our online profile and put forward recommendations to the Head of Fundraising & Marketing. Internal Communications Support the Head of Fundraising & Marketing with internal communications. Work with the Head of Fundraising & Marketing to plan and deliver a well-produced content calendar to support the hospice’s strategic aims. Administration Support the collation and production of regular and ad hoc reports for the Executive Leadership Team. Raising purchase orders for all Marketing and Communications activities. General To provide advice on relevant policies and procedures to employees and managers, where appropriate. To provide general administrative support to the Head of Fundraising & Marketing. Any other duty commensurate with the post, as directed by the Marketing and Communications Manager. Organisation summary
Barnsley Hospice is a charity that provides specialist palliative and end of life care to hundreds of local people and those close to them each year. Our main priority is to achieve the best possible quality of life for people living with a life-limiting illness, whilst supporting those close to them during the period of illness and bereavement. As a specialist care provider, the range of skills we offer include pain and symptom management, emotional support and end of life care. The hospice currently employs about 100 people and has a team of volunteers, based both at the hospice and within our Retail Hub. We are committed to Equality, Diversity & Inclusion in all that we do and welcome applications from all sections of the community. We particularly welcome applications from Black, Asian and minority ethnic candidates, LGBTQIA+ candidates and candidates with disabilities because we are committed to increasing the representation of these groups at Barnsley Hospice.
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