Veblen International is exclusively partnering with a pioneering luxury skincare brand renowned for its global presence and inspiring legacy. Currently, they are seeking a talented
Digital Marketing Manager
to join their team on a
12-month fixed-term contract. This is an exceptional opportunity to join a dynamic luxury brand at a pivotal time in its digital evolution. If you are an enthusiastic and results-driven professional with expertise in performance marketing, CRM, and loyalty, this role offers the chance to make a real impact. As Digital Marketing Manager, you’ll take ownership of key digital initiatives, playing a central role in driving customer engagement, acquisition, and retention. Collaborating closely with agency partners and internal teams, you’ll help shape the brand’s digital future while delivering unique experiences for top-tier customers. RESPONSIBILITIES: Oversee all aspects of digital marketing, including CRM, loyalty, and performance marketing. Develop and manage the CRM schedule for DTC, ensuring impactful email campaigns and strategic testing. Expand customer acquisition efforts, driving growth for the brand’s rewards and loyalty programme. Plan and execute a calendar of exclusive loyalty events in partnership with the brand team, offering memorable experiences and rewards for top-tier customers. Define, implement, and oversee the digital marketing calendar, collaborating with agency partners to deliver impactful campaigns. Enhance brand awareness by driving new customer acquisition and retention through paid channels. Be part of a collaborative and fast-paced environment, working with a prestigious luxury brand. London-based with hybrid working (3 days in-office). EXPERIENCE REQUIREMENTS: Strong experience in performance marketing, ideally within a luxury beauty or skincare brand. Management and proven ability to deliver growth of loyalty and subscription programmes. Commercial skills & acumen. Proficient in managing multiple tasks concurrently, prioritising effectively to meet deadlines. Adaptable and at ease in a dynamic and expanding work environment. If you’re passionate about digital marketing, luxury beauty, and delivering exceptional customer experiences, we’d love to hear from you.
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