Digital Marketing Manager

·
Full time
Location: Crawley
·
Job offered by: Talent Hub
·
Digital Marketing Manager - Paid Media Manager (in-house)

Location:

Haywards Heath, East Sussex

Office based (not hybrid or WFH)

We are looking for a Digital Marketer skilled in Paid Media, from either agency side or a delivery focused, in-house Paid Media background to join our client's marketing team. They have several consumer brands that sell both in-store and online, with hundreds of product lines in each brand. All Paid Media, including PPC, Paid Social, and Shopping Ads, will be managed in-house.

You will be supported by their PPC Executive who assists with campaign management.

For this Paid Media Manager job, you should have:

Proven skills and advanced knowledge of all forms of Paid Media, including PPC, Paid Social, Shopping ads, Display, and Paid Search.

Hands-on (not through an agency) management of multi-million pound budgets.

At least 5 years’ experience in either agency or in-house for a brand managing PPC and Paid media.

Strong eCommerce skills and background for UK and International audiences.

Advanced knowledge and experience of all Google ad programs, especially Google Analytics.

Skills in people management and mentoring.

Responsibilities for this Paid Media Manager job include:

Create, deliver and manage the strategy, campaign plans, and reporting on all Paid Media and Performance Marketing.

Manage all company brands across all paid media channels, ensuring CPA and ROAS targets are met.

Deliver Digital Marketing elements of the Customer acquisition and CRM strategy.

Manage the budget setting for digital expenditure, tracking, and forecasting.

Manage and optimise product feeds for Shopping and Paid Social Ads.

Work with wider marketing, SEO, and eCommerce teams to ensure optimised customer journeys and conversions.

Provide accurate, timely, and insightful Reporting and Analysis on performance across Digital Marketing Channels.

Benefits include:

Free breakfast/snacks

Free gym membership

Pension

Free parking

Many more…

Seniority level:

Mid-Senior level

Employment type:

Full-time

Job function:

Analyst, Advertising, and Marketing

Industries:

Retail Apparel and Fashion, Retail, and Wellness and Fitness Services

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