Digital Marketing Specialist

About The Role We are currently seeking a highly motivated and experienced Digital Marketing Specialist to join our team. As a digital marketing specialist, you will be responsible for developing, implementing, and managing our company's digital marketing campaigns. This is a key role within our organization, as you will be instrumental in driving our online presence and promoting our products and services to a wider audience. The ideal candidate should have a strong background in digital marketing and be well-versed in the latest trends and strategies. You should also have excellent communication and analytical skills, with the ability to leverage data insights to optimize campaigns and drive results. Your creativity and attention to detail will be pivotal in developing engaging content across various digital platforms. Key Responsibilities: Lead and manage the end-to-end delivery of digital marketing campaigns, ensuring adherence to brief, budget, and timeline. Utilise available tools for segmentation, campaign delivery, email deployment, and reporting analytics. Develop the websites and new digital platforms and applications for LloydsClinical. Identify, build, and maintain key internal and external stakeholder relationships to ensure the digital marketing objectives are met. About You In order to be successful within this role you will demonstrate the below skills and experience: Degree in Marketing/Digital Marketing. Experience in working with multiple audiences in B2B and consumer. Experience in SEO (search engine optimisation), PPC, Display advertising, socials, and email. Data analysis and attention to detail. Proficiency in Google Analytics and understanding of CRM. Basic HTML/CSS knowledge. Strong project management and collaboration skills. About Us At Lloyds Clinical, with over four decades of experience supporting patients since 1975, we are dedicated to delivering exceptional clinical homecare services to more than 100,000 patients in their own homes, workplaces, or communities across the UK. Our comprehensive range of treatments spans from medication delivery to specialised nursing for complex conditions such as home parenteral nutrition, chemotherapy, IV antibiotics, enzyme replacement therapy, rheumatoid arthritis, multiple sclerosis, and beyond. Working in collaboration with the NHS, pharmaceutical companies, and private medical insurers, we prioritise patient care and are guided by our values of Delivering together, Being Accountable, Giving it our all, and Continually Improving to provide the highest standards of service delivery and patient outcomes. We pride ourselves on being an equal opportunities employer, committed to diversity & inclusion, taking a person-centred approach to our interview process that is fair and free from both discrimination and bias. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our resourcing team.

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