Digital Media Lead

Closing date for applications:06 Feb 2025 Full-Time Location: England - North West In recent years, Blackpool Grand Theatre has embraced a digital transformation, aligning with the needs of a rapidly evolving audience. With over 70% of patrons now booking online, the theatre is focused on ensuring its marketing strategies are not only current but also futurefocused, catering to a digital-first generation. The Grand Theatre is committed to staying at the forefront of innovation, ensuring its campaigns and digital engagement resonate with the shifting preferences of modern audiences. To maintain its position as a leader in arts and culture, the theatre is investing significantly in its digital marketing capabilities. This includes developing impactful, data-driven campaigns across paid social media, Google advertising, and email marketing channels. The goal is to create dynamic, memorable experiences that inspire connections, enhance customer loyalty, and drive revenue growth. Blackpool Grand Theatre aims to attract, develop and retain the best talent for all roles and will always appoint based on merit. We consider that diversity is good for the art we make, good for artists, good for audiences, and good for the cultural sector.

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