About CTI
At CTI, innovation is at the heart of everything we do. As leaders in our field, we strive to deliver exceptional, custom-tailored solutions that drive success for our clients. Our expert team combines industry insight with cutting-edge technology, ensuring that we not only meet expectations but exceed them.
We're committed to fostering an environment where creativity flourishes, and collaboration thrives. By embracing the challenges of a dynamic global market, we aim to set the standard for excellence and integrity in our industry. If you're passionate about making a difference and advancing your career with a team that values professionalism and innovation, CTI is the place for you.
The team
Our Growth team at CTI Digital partners with clients to develop and implement impactful growth and marketing strategies. Focused on driving customer acquisition, engagement, and retention, they craft tailored campaigns that align with each client’s unique goals. Collaborating closely with marketing, sales, tech, and creative teams, they deliver data-driven solutions that accelerate business success. Committed to innovation and measurable impact, the Growth team empowers clients to achieve sustainable growth and connect meaningfully with their audiences.
What you’ll be doing As our Email Marketing Manager, you will play a pivotal role in crafting and executing email marketing strategies that drive measurable growth for our clients. Your expertise will shape engaging campaigns, optimise performance, and deliver results across the following key responsibilities: - Campaign Strategy and Execution Design and implement data-driven email marketing campaigns to achieve client goals, including customer acquisition, retention, and engagement. - Performance Optimization Analyze campaign performance metrics to identify trends and opportunities, continually optimising strategies to maximise open rates, click-through rates, and conversions. - Audience Segmentation and Personalisation Leverage advanced segmentation and personalization techniques to ensure campaigns resonate with diverse audience segments and deliver tailored experiences. - Automation and Workflow Management Develop and manage automated email workflows, utilising tools to streamline processes and maintain consistent touch points across the customer journey. - Collaboration with Growth Teams Work closely with the Growth team and other departments to align email strategies with broader marketing initiatives, ensuring cohesive messaging and synergy. - Compliance and Best Practices Ensure all email campaigns adhere to industry regulations, such as GDPR, while maintaining high standards for deliverability and brand integrity. - Client Relationship Management Serve as a trusted advisor to clients, understanding their business objectives and providing expert guidance to refine and enhance their email marketing efforts. - Innovation and Trend Monitoring Stay informed about the latest email marketing trends, technologies, and tools, driving innovation and maintaining a competitive edge in campaign execution. What experience you need to be successful Proven expertise in email marketing platforms, with a strong preference for DotDigital and/or Mailchimp, including building and optimising campaigns, workflows, and automations.
Deep understanding of data management, including importing, integrating, and analysing data to drive informed email marketing strategies and deliver measurable results.
Experience conducting email audits, running client workshops, and developing strategic plans to enhance performance and align with business goals.
Strong technical and operational skills, including email campaign design, testing, execution, and compliance with GDPR and other email marketing regulations.
Excellent client-facing abilities, with the communication skills to build relationships, present insights, and collaborate effectively to deliver value-driven solutions.
We’re challenging the 'Gender Confidence Gap,' which suggests that individuals will only apply for a job if they meet 100% of the criteria. Some of our best hires didn’t check every box in the role description, so if you were about to rule yourself out, we still encourage you to apply! Learn more about our commitment to equality, diversity, and inclusion
here
.
Interview process We’ve designed our process with you in mind. This is as much an opportunity for you to make sure CTI Digital is right for you as you are for us. We’ve embedded a values driven approach to recruitment and offer transparency and feedback at each and every stage. Candidate experience is incredibly important to us. You’ll have a dedicated member of the Talent Team with you every step of the way, ready to answer questions or make reasonable adjustments as needed. Screening Stage - a 30-minute exploratory call with our Talent Team 1st Stage - Video call with a senior member of the Growth team. A chance to explore the role and responsibilities. 2nd Stage - A face to face interview with the Growth team. A take home task will give you the opportunity to show us what you can do! Offer - If we think it’s a good fit, we’ll make you an offer! What’s in it for you? ️28 days annual leave, in addition to the bank holidays Hybrid-working - we’re in the office twice a week Six days per year for your continuing professional development (CPD) Workplace nursery scheme Health cash plan Cycle-to-work scheme Flexible working hours Employee well-being and mental health programme Relaxed working environments - office dogs welcome! Breakfast on us every Monday Company socials and lots of fun!
#J-18808-Ljbffr
What you’ll be doing As our Email Marketing Manager, you will play a pivotal role in crafting and executing email marketing strategies that drive measurable growth for our clients. Your expertise will shape engaging campaigns, optimise performance, and deliver results across the following key responsibilities: - Campaign Strategy and Execution Design and implement data-driven email marketing campaigns to achieve client goals, including customer acquisition, retention, and engagement. - Performance Optimization Analyze campaign performance metrics to identify trends and opportunities, continually optimising strategies to maximise open rates, click-through rates, and conversions. - Audience Segmentation and Personalisation Leverage advanced segmentation and personalization techniques to ensure campaigns resonate with diverse audience segments and deliver tailored experiences. - Automation and Workflow Management Develop and manage automated email workflows, utilising tools to streamline processes and maintain consistent touch points across the customer journey. - Collaboration with Growth Teams Work closely with the Growth team and other departments to align email strategies with broader marketing initiatives, ensuring cohesive messaging and synergy. - Compliance and Best Practices Ensure all email campaigns adhere to industry regulations, such as GDPR, while maintaining high standards for deliverability and brand integrity. - Client Relationship Management Serve as a trusted advisor to clients, understanding their business objectives and providing expert guidance to refine and enhance their email marketing efforts. - Innovation and Trend Monitoring Stay informed about the latest email marketing trends, technologies, and tools, driving innovation and maintaining a competitive edge in campaign execution. What experience you need to be successful Proven expertise in email marketing platforms, with a strong preference for DotDigital and/or Mailchimp, including building and optimising campaigns, workflows, and automations.
Deep understanding of data management, including importing, integrating, and analysing data to drive informed email marketing strategies and deliver measurable results.
Experience conducting email audits, running client workshops, and developing strategic plans to enhance performance and align with business goals.
Strong technical and operational skills, including email campaign design, testing, execution, and compliance with GDPR and other email marketing regulations.
Excellent client-facing abilities, with the communication skills to build relationships, present insights, and collaborate effectively to deliver value-driven solutions.
We’re challenging the 'Gender Confidence Gap,' which suggests that individuals will only apply for a job if they meet 100% of the criteria. Some of our best hires didn’t check every box in the role description, so if you were about to rule yourself out, we still encourage you to apply! Learn more about our commitment to equality, diversity, and inclusion
here
.
Interview process We’ve designed our process with you in mind. This is as much an opportunity for you to make sure CTI Digital is right for you as you are for us. We’ve embedded a values driven approach to recruitment and offer transparency and feedback at each and every stage. Candidate experience is incredibly important to us. You’ll have a dedicated member of the Talent Team with you every step of the way, ready to answer questions or make reasonable adjustments as needed. Screening Stage - a 30-minute exploratory call with our Talent Team 1st Stage - Video call with a senior member of the Growth team. A chance to explore the role and responsibilities. 2nd Stage - A face to face interview with the Growth team. A take home task will give you the opportunity to show us what you can do! Offer - If we think it’s a good fit, we’ll make you an offer! What’s in it for you? ️28 days annual leave, in addition to the bank holidays Hybrid-working - we’re in the office twice a week Six days per year for your continuing professional development (CPD) Workplace nursery scheme Health cash plan Cycle-to-work scheme Flexible working hours Employee well-being and mental health programme Relaxed working environments - office dogs welcome! Breakfast on us every Monday Company socials and lots of fun!
#J-18808-Ljbffr
