Our client is a dynamic e-commerce retail brand specialising in delivering high-quality products at accessible prices. They're passionate about enhancing the customer experience and driving sales through creative and strategic marketing initiatives.
Job Overview:
They are looking for a talented and results-driven Email Marketing Specialist to join their team. This role is integral to managing their online sales platforms and ensuring their email marketing strategies are impactful and customer-focused.
Key Responsibilities:
Email Campaign Management: Plan, create, and implement email marketing campaigns using Klaviyo. Develop automated email flows and promotional strategies. Audience Segmentation: Continuously create and refine customer segments to personalise marketing efforts. Creative Content Creation: Write engaging email copy, craft attention-grabbing subject lines, and design visually compelling emails that align with brand guidelines. Performance Monitoring: Track and analyse email campaign performance metrics. Conduct A/B testing to optimise engagement and conversion rates. Present detailed reports and insights to management. E-commerce Product Management: Manage and optimise product listings on Shopify to ensure accuracy and appeal.
Requirements:
Experience & Skills:
Demonstrated experience in email marketing with a focus on Klaviyo. Understanding of e-commerce dynamics/industry. Strong knowledge of A/B testing methodologies (advantageous). Excellent written ability. Personal Attributes:
Analytical thinker with exceptional attention to detail. Creative and proactive, with a passion for digital marketing. Effective multitasker with the ability to meet deadlines in a fast-paced environment.
What's on Offer:
Competitive Salary & Hybrid/remote working balance. Professional Development: Opportunities to grow and advance within a forward-thinking company. Perks: Employee discounts and the chance to work in a collaborative and supportive environment.
How to Apply:
Please apply below with your most recent CV and we will contact you about the next steps if everything looks good!
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