Job Title:
Global Assistant Brand Manager Dove Men+Care Masterbrand (Engagement, Social) Location:
100VE Reporting to:
Global Brand Manager Dove Men+Care Masterbrand Background & Purpose of the Job Are you ready to work on one of Unilever’s most well-known and exciting brands? Dove Men Care is the fastest-growing male Personal Care brand of the last decade, with an ambition to double its size by 2030. Renowned as one of the world’s leading BPC brands, operating across Deodorant, Skin Cleansing, and Hair by bringing superior care that men’s skin and scalp truly deserve. As a purpose, Dove Men + Care wants to give men the courage to care for themselves and each other, and it’s in the process of launching its new Brand Do program to help the next generation of boys grow to become caring men. DM+C has 60% of its business coming from the US; the brand is still nascent in EU and LA with huge potential for further development. Reporting to the Dove Men+Care Master Brand Global Brand Manager based out of the US, this role will give you the opportunity to lead DM+C Purpose, Engagement, and Social strategy while leveraging the power of culturally relevant partnerships. This role will play a strategic role to bridge the Dove Men+Care global team with the Global Dove Masterbrand team based in central London to look for opportunities for collaboration and strengthen the Dove brand. What You’ll Need To Succeed Passion and deep understanding of Men’s Personal Care. Demonstrable skills and/or inclination in the following areas: Being at the edge of social, early adopter of new social tech. Passion for reinventing the playbook for brands to win in social. Consumer understanding – understanding young guys better than anybody else, being connected to them and immersed in their culture. Data-driven approach – being excellent at using data to make informed decisions and recommendations. Entrepreneurial mindset and out-of-the-box thinking – not taking things for granted and challenging the status quo when it gets in the way, applying critical thinking and creativity to problem-solving. Team working – driving psychological safety and creating a team environment where everybody can express their ideas and different views are respected. Influencing skills – being comfortable working with senior stakeholders and able to influence them. Who You Are & What You’ll Do Land unmissable social work aligned with defined strategy. Support landing Other’s Say and Social plans, including defining how we partner with a range of different experts, influencers, and media outlets to drive brand and product desire. Help drive DM+C Brand Community on all things Purpose, Masterbrand, Others Say, Social, Brand DO. Accountability Deliver high-quality assets and lead agencies to create unmissable work that meets agreed KPIs with your Line Manager. Become an expert on Gen Alpha and Gen Z Subcultures. “Be the Internet Anthropologist”. Listen, learn, lean in. Collaborate in creating the social plan for all DM+C innovations. Key Job Challenges: Obsession with making Dove Men+Care the most relevant brand in social and Others Say for Men globally. Collaborative and flexible ways of working with the rest of the innovation and engagement streams of the brand. Masstige fragrance ideas and disruptive whole-body innovation can also start from a solid Partnership. Collaborative and driver of high performance with agency partners and internal teams when crafting plans for specific brand activities, communications, or innovations that require social impact. NOTES About Unilever Unilever is one of the world’s leading suppliers of Food, Home, and Personal Care products with sales in over 190 countries and reaching 2 billion consumers a day. Unilever has more than 400 brands found in homes around the world, including Dove, Tresemme, Lynx, Lifebuoy, Shea Moisture, Persil, Domestos, Ben & Jerry’s, Magnum, Marmite, The Vegetarian Butcher, Graze, and Pot Noodle. Faced with the challenge of climate change and the need for human development, we want to move towards a world where everyone can live well and within the natural limits of the planet. That’s why our purpose is ‘to make sustainable living commonplace’. What We Offer Not only do we offer a competitive salary and pension scheme, but we also offer an annual bonus, subsidised gym membership, a discounted staff shop, and shares. You’ll have the opportunity to work directly with our renowned and exciting brands in a flexible and hybrid working environment. Whilst the role is advertised on a full-time basis, we would be happy to discuss possible flexible working options and what this may look like for you. We are a key advocate of wellbeing and offer a variety of support for our people including hubs, programmes, and development opportunities. We strive to achieve a family-friendly and inclusive workplace and to, above all, create possibilities for all. Diversity at Unilever is about inclusion, embracing differences, creating possibilities, and growing together for better business performance. We embrace diversity in our workforce. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.
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Global Assistant Brand Manager Dove Men+Care Masterbrand (Engagement, Social) Location:
100VE Reporting to:
Global Brand Manager Dove Men+Care Masterbrand Background & Purpose of the Job Are you ready to work on one of Unilever’s most well-known and exciting brands? Dove Men Care is the fastest-growing male Personal Care brand of the last decade, with an ambition to double its size by 2030. Renowned as one of the world’s leading BPC brands, operating across Deodorant, Skin Cleansing, and Hair by bringing superior care that men’s skin and scalp truly deserve. As a purpose, Dove Men + Care wants to give men the courage to care for themselves and each other, and it’s in the process of launching its new Brand Do program to help the next generation of boys grow to become caring men. DM+C has 60% of its business coming from the US; the brand is still nascent in EU and LA with huge potential for further development. Reporting to the Dove Men+Care Master Brand Global Brand Manager based out of the US, this role will give you the opportunity to lead DM+C Purpose, Engagement, and Social strategy while leveraging the power of culturally relevant partnerships. This role will play a strategic role to bridge the Dove Men+Care global team with the Global Dove Masterbrand team based in central London to look for opportunities for collaboration and strengthen the Dove brand. What You’ll Need To Succeed Passion and deep understanding of Men’s Personal Care. Demonstrable skills and/or inclination in the following areas: Being at the edge of social, early adopter of new social tech. Passion for reinventing the playbook for brands to win in social. Consumer understanding – understanding young guys better than anybody else, being connected to them and immersed in their culture. Data-driven approach – being excellent at using data to make informed decisions and recommendations. Entrepreneurial mindset and out-of-the-box thinking – not taking things for granted and challenging the status quo when it gets in the way, applying critical thinking and creativity to problem-solving. Team working – driving psychological safety and creating a team environment where everybody can express their ideas and different views are respected. Influencing skills – being comfortable working with senior stakeholders and able to influence them. Who You Are & What You’ll Do Land unmissable social work aligned with defined strategy. Support landing Other’s Say and Social plans, including defining how we partner with a range of different experts, influencers, and media outlets to drive brand and product desire. Help drive DM+C Brand Community on all things Purpose, Masterbrand, Others Say, Social, Brand DO. Accountability Deliver high-quality assets and lead agencies to create unmissable work that meets agreed KPIs with your Line Manager. Become an expert on Gen Alpha and Gen Z Subcultures. “Be the Internet Anthropologist”. Listen, learn, lean in. Collaborate in creating the social plan for all DM+C innovations. Key Job Challenges: Obsession with making Dove Men+Care the most relevant brand in social and Others Say for Men globally. Collaborative and flexible ways of working with the rest of the innovation and engagement streams of the brand. Masstige fragrance ideas and disruptive whole-body innovation can also start from a solid Partnership. Collaborative and driver of high performance with agency partners and internal teams when crafting plans for specific brand activities, communications, or innovations that require social impact. NOTES About Unilever Unilever is one of the world’s leading suppliers of Food, Home, and Personal Care products with sales in over 190 countries and reaching 2 billion consumers a day. Unilever has more than 400 brands found in homes around the world, including Dove, Tresemme, Lynx, Lifebuoy, Shea Moisture, Persil, Domestos, Ben & Jerry’s, Magnum, Marmite, The Vegetarian Butcher, Graze, and Pot Noodle. Faced with the challenge of climate change and the need for human development, we want to move towards a world where everyone can live well and within the natural limits of the planet. That’s why our purpose is ‘to make sustainable living commonplace’. What We Offer Not only do we offer a competitive salary and pension scheme, but we also offer an annual bonus, subsidised gym membership, a discounted staff shop, and shares. You’ll have the opportunity to work directly with our renowned and exciting brands in a flexible and hybrid working environment. Whilst the role is advertised on a full-time basis, we would be happy to discuss possible flexible working options and what this may look like for you. We are a key advocate of wellbeing and offer a variety of support for our people including hubs, programmes, and development opportunities. We strive to achieve a family-friendly and inclusive workplace and to, above all, create possibilities for all. Diversity at Unilever is about inclusion, embracing differences, creating possibilities, and growing together for better business performance. We embrace diversity in our workforce. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.
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