Group CRM Manager

·
Full time
Job offered by: Hachette UK
Category:
Location: London
Who we are and what we do

About Hachette UK

Hachette UK is a creative powerhouse and the UK's second largest book publishing group. Our mission is to make it easy for everyone to discover new worlds of ideas, learning, entertainment and opportunity.

We're made up of 12 autonomous publishing divisions and over 60 imprints with a rich and diverse history and an incredible range of authors. We're also the market leader in e-books and publish a range of bestsellers in audio format, the fastest growing part of our business.

Our award-winning adult publishing divisions are Orion, which won Publisher of the Year at the 2021 British Book Awards; Little, Brown; John Murray Press; Hodder & Stoughton; Headline; Quercus; Octopus, Bookouture and Dialogue Books. They publish fiction and non-fiction in digital, audio and print format, from the world's best and most diverse authors, including Brit Bennett, Candice Carty-Williams, Martina Cole, Michael Connelly, John Grisham, Stephen King, Stieg Larsson, Nelson Mandela, Stephenie Meyer, Maggie O'Farrell, Delia Owens, Ian Rankin, J.K. Rowling, Colson Whitehead, and Malala Yousafzai. Hachette Children's Group publishes a wide and vibrant range of books for children across all age ranges, while Hodder Education is a market leader in resources for both primary and secondary schools.

Hachette UK is part of Hachette Livre, the world's third largest trade and educational publisher. As well as our headquarters in Carmelite House, London, and our state-of-the-art book distribution centre in Didcot, Oxfordshire, we have recently opened five new offices in Manchester, Bristol, Sheffield, Newcastle, and Edinburgh. The UK region also includes offices in Australia, New Zealand, India, Singapore, the Caribbean, and Ireland.

It's an exciting time to join our business because the publishing market continues to grow and thrive. The UK remains the largest exporter of physical books in the world and book adaptations for film and TV are the foundation of the UK's creative industries.

What you'll be doing

  • Leading a team: you'll besetting the vision and mission for the team, hiring them, inspiring them and holding them (and yourself) to account for meeting the team's goals.
  • Setting out a roadmap: you'll be articulating and refining the role of CRM in delivering the Group mission. The focus will be on defining and delivering a roadmap of CRM activity for the Group and Divisions, but you'll also need to make the case for the people, process and technology resources necessary to deliver the roadmap.
  • Winning hearts and minds: you'll be working closely with senior stakeholders across the Group and divisions to get their buy in to your CRM roadmap. You'll be defining and measuring tangible value creation and demonstrating how things could and should be done.
  • Delivering on the roadmap: you'll be regularly supporting the divisions to deliver better, more relevant and engaging CRM activities and celebrating the success that comes with improved performance.
  • Maintaining focus: you'll be establishing and running a governance framework to govern CRM activity across the Group, make the best use of finite resources and demonstrate how the activity delivers on both the Group's strategy and the division's targets.
  • Keeping us right: you'll be ensuring that everything that we do is in line with best practice and our obligations as a responsible user of data. You'll escalate issues and support CRM deliverers in doing things in the right way.
  • Managing the platform: you'll be responsible for the relationship with our platform providers and establishing that we have the tools that we need to deliver on our CRM aspirations.
  • Delivering campaigns: you'll lead the Group CRM team in delivering campaigns to support the Group's strategy and aspirations.
Who we are looking for

  • You're a highly organised person, with the ability to prioritise and manage changing deadlines
  • You're a natural problem solver and calm under pressure
  • You enjoy getting to know people and have strong experience of building networks and stakeholder management in federal or matrix businesses
  • You know the theory and practice of how a publishing business operates
  • You get CRM and have a very good understanding of both the theory and the practice
  • You have a very strong understanding of the legal and compliance aspects of CRM
  • You have a good working knowledge of the art of the possible in terms of modern CRM technologies
  • You'll know Adobe Campaign inside and out
  • You'll know how to optimise customer journeys and fix broken journeys
  • You'll be able to structure and deliver test and learn programmes
  • You'll know how to assess CRM performance and report on it
  • You lead by example and inspire others to want to follow you
  • You'll be able to train and develop not just your team but also the wider business in the art and science of CRM
  • You're disciplined and want to achieve great results
  • You're not satisfied with good enough - you want excellence
  • You can influence and get people to do the right thing without being their line manager
What we offer

Our staff are our greatest asset, and our benefits reflect this:
  • 28 annual leave days per year, increases to 29 days after 2 years' service and goes up to 30 days after 5 years' (+ bank holidays)
  • Private medical insurance
  • Generous pension schemes
  • Rent deposit loans
  • 2 community days per year
  • Summer hours (finishing at 1pm on Fridays during the summer months)
  • Retail discounts through Hachette rewards
  • Cycle to Work scheme
  • Eye care vouchers
  • Wide-ranging training library
  • Development programmes (including mentoring)
  • Up to 70% off book purchases
  • A charity bookshelf
  • 12 Staff-led employee networks that are voluntary, including Gender Balance, Thrive, Pride, All Together, Wellbeing and religious networks
  • Season ticket loans
  • And much more!

The role will be based at our London office, Carmelite House, with a blend of in-office (3 days) and homeworking (2 days) per week.

Our commitment

Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.

If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.

The Book Trade Charity offers financial support to people looking to enter the book trade but who may struggle to afford the costs of attending interviews and undertaking junior roles. For more information visit www.booktradeentrysupport.org

Recent Jobs

London (On site) · Full time

This award winning firm has an excellent opportunity for an Audit and Accounts Manager with Partner potential.The firm has attracted a number of professionals from Big 4 and Top ten firms, seeking a role where they can make a bigger impact in a firm with fantastic growth. The firm enables staff to experience a great [...]Read More... from Audit Manager in Award winning Top 60 firm; Partner potential See details

Salisbury (On site) · Full time

Our Home Delivery Drivers are ambassadors for our business. In this role you’ll be delivering shopping to customers doors, providing exceptional levels of customer service and connecting directly with our customers as the face of Iceland. Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks.If [...]Read More... from Home Delivery Driver See details

London (Remote) · Full time

Position: Python Developer Location: London Salary: Competitive Benefits About the Role Join an established eCommerce brand as a Python Developer and play a key role in driving innovation and enhancing our client‘s online platforms. This is a fantastic opportunity to work with a team of passionate engineers, tackling complex challenges, optimising backend processes, and contributing [...]Read More... from Python Developer See details