Growth Marketing Manager

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Full time
Location: London
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Job offered by: Peak 21
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At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector. We are seeking a

Growth Marketing Manager

to join one of our portfolio brands which is a well-known 100 million dollar brand in the D2C space. The role: The mission of the

Growth Marketing Manager

is to drive our e-commerce revenue initiatives and grow the business. You will be responsible for e-commerce revenue, customer acquisition, and our website conversion rate. The kind of person who will excel in this role has strong quantitative and problem-solving skills, good intuition when it comes to merchandising, and a proven ability to effectively lead a team. The position is full-time in London. What makes this an exciting opportunity? Opportunity to join a well-funded startup with top-tier investors Work with a highly experienced and entrepreneurial team The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact! Competitive compensation package What our Growth Marketing Manager will do: Execute & optimize many PPC campaigns simultaneously Oversee campaigns across a number of search platforms (e.g. Google AdWords, Bing) and paid marketing channels (Facebook, Instagram, Tiktok, etc.) Track daily, weekly & monthly KPI's to identify opportunities for improvement Report KPI's to management on a regular basis through various dashboards Stay current with PPC & SEM trends and techniques Provide briefs to other team members to create relevant content (copy and media) for paid advertising Manage budget allocation across paid marketing channels Ideate ways we can improve conversion rate on our website Manage outside agency to ensure we are constantly A/B testing website elements

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