Head of Content & Copywriting
Role overview:
The Head of Content & Copywriting is responsible for the overall strategy of content that sits across our digital sites. They will manage all outputs across the channels for EMEA and be the owner of JD’s tone of voice in both content and copy across all touchpoints. Managing a fast-paced team across multiple office locations – this role requires a strong motivated leader.
Responsibilities:
Leading a team of talented content experts & copywriters across EMEA
Inspiring and evolving the JD tone of voice
Being responsible for the planning & execution of all content strategies
Building strong relationships across all of our business functions including trading, marketing, retail & performance marketing.
Reviewing performance, planning strategy and driving forward content & copy outputs
Delivering constructive feedback
Ability to prioritize the team’s workload and deliver on multiple projects
Role objectives and KPI’s:
Working closely with our trading function to ensure all channels across EMEA are reflective of our key commercial messages
Constantly reviewing performance and optimizing content & copy to ensure we are maximizing
Reviewing and deploying new initiatives for how we can continue to evolve our approach
Ensuring all product copy is delivered within the time frame required with the correct tone of voice
Skills and Experience:
6+ years’ experience in content or copywriting including line management responsibilities
Exceptional written communication skills
Proven track record of managing and delivering on multiple projects
Strong communicator with an ability to lead, influence and build strong relationships with stakeholders
Commercially minded
Training needs to upskill:
Leadership development program
Good at managing up to senior leadership
Exceptional knowledge of all copy and content systems
Cross departmental relationships
Strong analytical skills
Ability to manage multiple projects
The Company:
The JD Group is a leading omnichannel retailer of Sports Fashion, Street & Premium Fashion, Outdoors and Gyms with over 60,000 colleagues over 3,400 stores across several retail fascias in over 30 markets around the world.
We are an equal opportunities employer who embraces and values differences. We recognize the importance of an inclusive workplace culture in which everyone can thrive irrespective of their background or identity.
To be a part of this successful and continuously growing company, you will have the desire to ingrain our strategic goals of being a people-first, a digital leader and customer-focused organization which provides operational excellence and is continuous with identifying new areas of growth into our day-to-day.
We know our employees work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits:
Incremental Holiday Allowance
Staff Discount on qualifying purchases across Group retail stores and online
Exclusive Colleague Bike Discount scheme
Discounted Gym membership
Personal development opportunities to learn and develop at work
Access to Apprenticeships and accredited qualifications
Interested?
If you are interested in this position, then press the
Apply Now button .
Due to the high volumes of applications our opportunities attract, it takes time to review them all. If you don't hear back within two weeks of your application, please consider your application to have been unsuccessful on this occasion.
Applications that meet the skills criteria will be contacted for a 1st stage meeting with the talent team. Shortlisted candidates will then be invited to interview with the hiring manager.
Thank you again for your time.
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