Head of Marketing: Naturisimo
Location:
Remote with occasional team meetups Salary:
Competitive + Equity Share Options About Us Naturisimo isn’t just another clean beauty company—we’re building a movement to liberate beauty and wellbeing from toxins, false promises, and unsustainable practices. We invite customers, brands, and advocates to join us in a network. We’re not just selling products; we plan to inspire and incentivise our customers to take collective action. Your Role As our Head of Marketing, you will: Build the Movement
Turn Customers into Advocates: Create campaigns that inspire customers to share their stories and become champions of clean beauty. Create a Rewards Ecosystem: Develop our innovative incentive program for customers, brands, and collaborators. Grow the Resistance: Craft referral and community-building initiatives that align with our ethos.
Define the Strategy
Shape the Brand Narrative: Evolve Naturisimo’s brand voice and identity. Own the Marketing Calendar: Design and execute a strategy that balances revenue-driving campaigns with brand-building initiatives. Drive Omni-Channel Excellence: Oversee CRM, social media, influencer partnerships, PR, SEO, and performance marketing.
Lead Customer Acquisition & Retention
Test & Scale Channels: Lead experiments across various platforms. Maximise Retention: Develop lifecycle marketing strategies. Coordinate with Teams: Align promotional campaigns with stock availability and optimise the customer journey.
Innovate with Data & Insights
Track Performance: Establish KPIs and reporting mechanisms. Leverage Insights: Use data to inform strategies and optimise campaigns.
Coordinate with Brands
Collaborate with Brand Marketing Teams: Negotiate promotional opportunities. Oversee Marketing Calendar: Manage a comprehensive marketing calendar.
Lead & Collaborate
Build the Team: Hire and mentor a high-performing marketing team. Collaborate Across Functions: Partner closely with other departments. Be Hands-On: Engage in the early stages while building a team.
What We’re Looking For Proven experience leading marketing in an e-commerce business. Track record of driving growth across channels. Experience in brand building and storytelling. Strong CRM and lifecycle marketing expertise. A data-driven mindset. Cultural Fit A passion for clean beauty. An entrepreneurial spirit. Creative, strategic, and hands-on. A collaborative leader. Bonus Points Experience building community-driven campaigns. Knowledge of emerging trends in beauty and wellbeing. Familiarity with AI tools for content creation. Why Join Naturisimo? Be Part of a Movement: At the forefront of a clean beauty revolution. Make a Real Impact: Every initiative contributes to a cleaner world. Equity & Ownership: Share in the success you help create. Collaborative Culture: Work with passionate leaders. Flexibility: We value results over rigid structures. How to Apply Please apply via this link:
https://airtable.com/appoXbfFz2k8aRGzC/shr65b3cql8uMp5VU Share your CV, a summary of your successful campaigns, and your vision for Naturisimo. Together, we’ll redefine beauty and create a movement that matters.
#J-18808-Ljbffr
Remote with occasional team meetups Salary:
Competitive + Equity Share Options About Us Naturisimo isn’t just another clean beauty company—we’re building a movement to liberate beauty and wellbeing from toxins, false promises, and unsustainable practices. We invite customers, brands, and advocates to join us in a network. We’re not just selling products; we plan to inspire and incentivise our customers to take collective action. Your Role As our Head of Marketing, you will: Build the Movement
Turn Customers into Advocates: Create campaigns that inspire customers to share their stories and become champions of clean beauty. Create a Rewards Ecosystem: Develop our innovative incentive program for customers, brands, and collaborators. Grow the Resistance: Craft referral and community-building initiatives that align with our ethos.
Define the Strategy
Shape the Brand Narrative: Evolve Naturisimo’s brand voice and identity. Own the Marketing Calendar: Design and execute a strategy that balances revenue-driving campaigns with brand-building initiatives. Drive Omni-Channel Excellence: Oversee CRM, social media, influencer partnerships, PR, SEO, and performance marketing.
Lead Customer Acquisition & Retention
Test & Scale Channels: Lead experiments across various platforms. Maximise Retention: Develop lifecycle marketing strategies. Coordinate with Teams: Align promotional campaigns with stock availability and optimise the customer journey.
Innovate with Data & Insights
Track Performance: Establish KPIs and reporting mechanisms. Leverage Insights: Use data to inform strategies and optimise campaigns.
Coordinate with Brands
Collaborate with Brand Marketing Teams: Negotiate promotional opportunities. Oversee Marketing Calendar: Manage a comprehensive marketing calendar.
Lead & Collaborate
Build the Team: Hire and mentor a high-performing marketing team. Collaborate Across Functions: Partner closely with other departments. Be Hands-On: Engage in the early stages while building a team.
What We’re Looking For Proven experience leading marketing in an e-commerce business. Track record of driving growth across channels. Experience in brand building and storytelling. Strong CRM and lifecycle marketing expertise. A data-driven mindset. Cultural Fit A passion for clean beauty. An entrepreneurial spirit. Creative, strategic, and hands-on. A collaborative leader. Bonus Points Experience building community-driven campaigns. Knowledge of emerging trends in beauty and wellbeing. Familiarity with AI tools for content creation. Why Join Naturisimo? Be Part of a Movement: At the forefront of a clean beauty revolution. Make a Real Impact: Every initiative contributes to a cleaner world. Equity & Ownership: Share in the success you help create. Collaborative Culture: Work with passionate leaders. Flexibility: We value results over rigid structures. How to Apply Please apply via this link:
https://airtable.com/appoXbfFz2k8aRGzC/shr65b3cql8uMp5VU Share your CV, a summary of your successful campaigns, and your vision for Naturisimo. Together, we’ll redefine beauty and create a movement that matters.
#J-18808-Ljbffr
