Head of PR

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Full time
Location: Aberdeen
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Job offered by: TN United Kingdom
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Social network you want to login/join with: Fifth Ring is a worldwide B2B agency working across brand and demand. We help our B2B clients to own the space they’re in, reaching target audiences with compelling stories, inspirational experiences and generally delightful work. Owning the space demands deep insight, inspired creativity and impactful content, among many other things.

It’s not an easy task. And it’s where you come in. This role is an opportunity to lead the strategic planning and tactical delivery of PR campaigns, including team management and skills development. Key Responsibilities: Create and lead the delivery of strategic PR campaigns, that can cross communications channels, providing clients with creative and dynamic ideas and recommendations, aligned to answering client challenges. Work alongside the Client Services team to professionally interrogate client requests to get to the root of challenges. Support clients with communications advice and recommendations across a range of mediums including written, content, podcast, webcast, town hall, video etc. Proactively develop and pitch creative campaign concepts to clients. Forward planning with reactive abilities to respond to the news cycle. Use technology to source opportunities, measure effectiveness of campaigns and recommend next steps. Represent Fifth Ring and our clients with media on an international basis, building relationships with key outlets and stakeholders to ensure clients stay abreast of changing markets and new opportunities. Lead the Emergency Response team and fulfil ER responsibilities (after training). Play a senior role in pitching for new projects/clients including proposal contributions and presentations. Lead in the development and delivery of new products and services, including new technology advancements. Coach, mentor and develop team members. Collaborate with teams internally to market Fifth Ring to new clients. Ensure that scheduled work is delivered on time and within budget. Work collaboratively with Fifth Ring colleagues globally, across various disciplines. Represent Fifth Ring externally at a senior level. Ensure Fifth Ring processes and procedures are followed at all times. Minimum Requirements: Experience in a PR role, including strategic campaign planning, PR and media relations and crisis communications. Effective writing and presentation skills. Influencing at a senior level. Operating at a senior level. IT literate. Developing and delivering pitches. Agency/client-facing experience. An understanding of business-to-business marketing and communications. Knowledge and experience of the oil and gas industry. Understanding of the digital landscape.

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