Head of Regional Integrated Communications UK&I SAP
At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. What you’ll do: This role is responsible for developing, implementing, and reporting on strategies for communications in one of SAP’s most significant Market Units (MUs) – United Kingdom & Ireland. You will create cross-audience external, executive, and internal communications plans based on SAP business objectives and the Global Communications strategy. You will manage relationships with multiple influencer groups to ensure alignment and efficiencies across SAP. This role builds and manages a strong framework of processes and reporting mechanisms that will ensure the UKI communications function is delivering excellent outcomes, maintaining high standards of accuracy and business alignment, and is scaling effectively to support the business. In alignment with the VP Communications Europe Middle East & Africa (EMEA), and working within the integrated UKI communications team, this person will set annual plans and goals for the UKI, rolling up to regional and global priorities and KPIs. This person is also responsible for reporting progress on goals each quarter using SignalAI, our global reporting tool, to measure and analyze results. While this person will not have official management responsibility, they are responsible for the day-to-day supervision of the more junior members of the UKI comms team, which includes one integrated communications manager and one student intern. Accountability: The successful end-to-end communications strategy and execution for UKI. The success of the more junior team members within UKI communications. Experience: Able to set, communicate, and bring others along on a clear course to drive agreed outcomes in a fast-paced and often-changing landscape. Understanding of the business and media landscapes in United Kingdom & Ireland. Experience managing a budget transparently and ensuring maximum outcomes for investment. Experience managing external agencies and driving the best results in collaboration with agency partners. Experience in crisis communications and evolving regulatory requirements in EMEA & UKI. Able to interpret reports and data, and to apply insights and learnings to adjust the plan as appropriate throughout the year. Communication: Builds and maintains strategic partnerships with key decision makers internally. Ensures understanding, trust, and open cooperation on management level and below through effective and appropriate communication. Coaches and encourages team members to support their professional growth and development. Optimizes communication style according to different stakeholders, situation, and media. Formulates clear management objectives and strategies and ensures understanding among team, agencies, and stakeholders. Communicates unpleasant messages in a timely and constructive manner; is a solution-finder. Key Responsibilities and Tasks: Aligning and focusing a regional communications strategy using the most impactful formats and channels. Deriving key communications objectives and strategies to support business objectives and strategies in consultation with internal stakeholders. Managing resourcing, staffing and budgets. Being hands-on as needed to personally develop and maintain relationships with tier one media, analysts, and influencers. Channeling the results of measurements as well as other outside-in intelligence into the processes for building the UKI communications strategy. What you bring: 10+ years of experience in hands-on design and implementation of communications concepts and plans. Experience in delivering integrated communications approaches to more than one influencer type. Excellent English skills – both written and spoken. Several years of people leadership responsibility. Experience in change management communications. Understanding of IT and business software market. Experience and affinity for new media and new communications technologies. Education: College and/or University Degree desired (or equivalent education) in relevant field. We win with inclusion SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. SAP is proud to be an equal opportunity workplace and is an affirmative action employer.
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At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. What you’ll do: This role is responsible for developing, implementing, and reporting on strategies for communications in one of SAP’s most significant Market Units (MUs) – United Kingdom & Ireland. You will create cross-audience external, executive, and internal communications plans based on SAP business objectives and the Global Communications strategy. You will manage relationships with multiple influencer groups to ensure alignment and efficiencies across SAP. This role builds and manages a strong framework of processes and reporting mechanisms that will ensure the UKI communications function is delivering excellent outcomes, maintaining high standards of accuracy and business alignment, and is scaling effectively to support the business. In alignment with the VP Communications Europe Middle East & Africa (EMEA), and working within the integrated UKI communications team, this person will set annual plans and goals for the UKI, rolling up to regional and global priorities and KPIs. This person is also responsible for reporting progress on goals each quarter using SignalAI, our global reporting tool, to measure and analyze results. While this person will not have official management responsibility, they are responsible for the day-to-day supervision of the more junior members of the UKI comms team, which includes one integrated communications manager and one student intern. Accountability: The successful end-to-end communications strategy and execution for UKI. The success of the more junior team members within UKI communications. Experience: Able to set, communicate, and bring others along on a clear course to drive agreed outcomes in a fast-paced and often-changing landscape. Understanding of the business and media landscapes in United Kingdom & Ireland. Experience managing a budget transparently and ensuring maximum outcomes for investment. Experience managing external agencies and driving the best results in collaboration with agency partners. Experience in crisis communications and evolving regulatory requirements in EMEA & UKI. Able to interpret reports and data, and to apply insights and learnings to adjust the plan as appropriate throughout the year. Communication: Builds and maintains strategic partnerships with key decision makers internally. Ensures understanding, trust, and open cooperation on management level and below through effective and appropriate communication. Coaches and encourages team members to support their professional growth and development. Optimizes communication style according to different stakeholders, situation, and media. Formulates clear management objectives and strategies and ensures understanding among team, agencies, and stakeholders. Communicates unpleasant messages in a timely and constructive manner; is a solution-finder. Key Responsibilities and Tasks: Aligning and focusing a regional communications strategy using the most impactful formats and channels. Deriving key communications objectives and strategies to support business objectives and strategies in consultation with internal stakeholders. Managing resourcing, staffing and budgets. Being hands-on as needed to personally develop and maintain relationships with tier one media, analysts, and influencers. Channeling the results of measurements as well as other outside-in intelligence into the processes for building the UKI communications strategy. What you bring: 10+ years of experience in hands-on design and implementation of communications concepts and plans. Experience in delivering integrated communications approaches to more than one influencer type. Excellent English skills – both written and spoken. Several years of people leadership responsibility. Experience in change management communications. Understanding of IT and business software market. Experience and affinity for new media and new communications technologies. Education: College and/or University Degree desired (or equivalent education) in relevant field. We win with inclusion SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. SAP is proud to be an equal opportunity workplace and is an affirmative action employer.
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