In alignment with Marketing and Digital lead, deliver best in class digital activation for our Beauty Brands Schwarzkopf Live, Oleo & Got2b (across paid media, influencer marketing, and any other relevant digital channel). Measure and optimise Digital Activation to ensure consistent improvements and ROI. Explore test & learn activities for different media ad formats, creative types, target audience groups, and caption copy. Manage content responsibilities for digital shelf project for beauty brands. Deliver annual digital brand plan and projects on time and to budget. Support the Senior Digital Marketing Manager to deliver annual digital brand plan, budgeted revenue, as well as projects on time and to budget.
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