Overview
An exciting opportunity to join a well-established and highly regarded London-based international membership organisation, with members globally. Reporting to the Head of Training & Events, you will be joining a small & dedicated team working on all public-facing activities for the organisation. You will undertake all marketing activities for all trade body activities, including a large programme of international training and events. You will also be responsible for various administrative tasks, including preparing presentations, delegate materials and communications.
Working hours: Full time, Monday – Friday, 0900 – 1700. Office-based. Generally core office hours are fixed, but there may be some flexibility on negotiation. The role may involve some evening/weekend work and international travel.
Job description:
Marketing responsibilities:
Plan, write and administer all marketing activities with Head of Training & Events. Includes: Email marketing, social media, internal and external articles, adverts, exhibition stands and all items from Gafta regional offices
Update and administer all events and training content on gafta.com
Coordinate all marketing materials. Includes: Flyers, merchandise, adverts, internal and external exhibitions
Administer all contra/in-kind marketing arrangements with external organisations
Administer and maintain all data and mailing lists
Monitor all analytics relating to events and training marketing, and adjust plans and activities with Head of Training & Events
Write, coordinate & send Gafta’s monthly Your Grain Feed and staff newsletters
Create web/email graphics for events and training
Administration responsibilities:
Prepare slides for all internal and external presentations, including training, events and conferences
Pre- and post-event delegate communications, including reminders, joining instructions, sending out materials etc
Act as primary contact for answering events and training queries
Chasing unpaid registrations and taking payments by credit card
Collating post-event feedback
Printing and packing collateral for face-to-face events such as badges, tent cards, exam papers, feedback forms and marketing materials
Marking exams and sending results and certificates
The ideal candidate will have:
High level of social media awareness and competence (Gafta’s current platforms are LinkedIn, Twitter, Facebook, Instagram and YouTube)
Ability to follow and maintain promotional plans in-line with annual strategy
Excellent spoken and written English (including grammar and spelling), with the ability to produce concise and impactful copy and promotional material
Enjoy multi-tasking, and being the ‘go to’ for event queries
High level of organisation & attention to detail
Ability to plan, prioritise & deliver to tight deadlines
Competence with Microsoft Office suite
Flexible, positive and team-centred attitude
Willingness to travel including some evening/weekend work
Experience of working in an office-based environment is highly desirable
Experience of working in a membership organisation is desirable
Experience of using DotDigital and Canva is a plus
Experience of coordinating a high volume of marketing activities over multiple platforms is desirable
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