Join us in an exciting phase of our transformation journey!
At Haymarket Business Media, we specialise in creating world-class content, events, and digital experiences across a wide range of industries. We have over 15 market-leading brands across three sectors - Marcoms, Energy and Environment, and Medical. We're now looking for a Marketing Automation Manager to engage our audiences across all our brands. If you thrive in fast-paced environments and are ready to make a significant impact, we'd love to hear from you.
Responsibilities
This role will require you to be a subject matter expert for Haymarket Business Media's marketing technologies, supporting marketing teams and offshore colleagues, on how to optimise and best deliver campaigns using marketing data/technology/automation. Work with marketing teams across the business
to gain an in-depth understanding of their business objectives and campaign management needs. Build both one-off and automated/triggered campaigns
for lead generation, onboarding, lead nurture, sales conversion, and engagement. Support the operational product launch process
for campaigns and automated journeys, including email development (design, copy, audience QA) and program build. Deliver regular comprehensive reporting
on campaign performance and business impact to key stakeholders, identifying opportunities to optimise performance. Help define and support
campaign automation and best practices. Maintain and improve company-wide processes
to ensure quality checkpoints are in place as part of the email deployment process. Serve as an advocate for GDPR and data privacy law/compliance , particularly in the context of email operations. Provide insight and support for marketing users
in understanding the meaning and best use of data, to encourage a more data-driven approach and increase the impact of database marketing activities and ensure campaign success. Identify opportunities where automation could
reduce manual tasks/free up time, or improve customer experience across both Campaign and Bulletin programs. Provide guidance and supervision to outsourced campaign team members
in the successful execution of complex campaigns. Skills / Experience / Knowledge / Minimum Criteria
We are looking for a creative and commercially minded individual who is: Curious & Proactive : You enjoy exploring new ideas and are driven to solve problems—even when they're not clearly defined. Data-Savvy Communicator : You're adept at interpreting data and can communicate insights effectively across audiences. Technical Proficiency : Experience with email marketing platforms and automation technologies is essential. Ideally, you'll have experience of using a CPD similar to Amperity or Unity as well as HTML and CSS skills. Team-Oriented : You thrive in collaborative environments, supporting and learning from those around you. Ideally, you'll bring experience of coaching or training other team members. Attention to Detail : You have a keen eye for detail and can work efficiently under time constraints. Privacy Focused : You understand data protection and data security procedures, ensuring compliance at all times. Organised & Agile : You can balance competing demands, prioritise effectively, and consistently meet deadlines. If you're ready to make an impact and grow with us, apply today! Benefits
25 days of holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days). Work from anywhere in the world for up to 3 weeks of the year with our 'Work from Anywhere' days. Flexible working hours (core hours from 10am-3pm) allowing you the flexibility to adapt your work schedule to your personal commitments. Generous contributory pension scheme. Health Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and more. Why work with us? Haymarket Media Group values its people and strives to shape a better future with remarkable content. From paid content and subscription services; to integrated advertising and content marketing packages. We deliver market-leading branded experiences that inspire great decisions. Company
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This role will require you to be a subject matter expert for Haymarket Business Media's marketing technologies, supporting marketing teams and offshore colleagues, on how to optimise and best deliver campaigns using marketing data/technology/automation. Work with marketing teams across the business
to gain an in-depth understanding of their business objectives and campaign management needs. Build both one-off and automated/triggered campaigns
for lead generation, onboarding, lead nurture, sales conversion, and engagement. Support the operational product launch process
for campaigns and automated journeys, including email development (design, copy, audience QA) and program build. Deliver regular comprehensive reporting
on campaign performance and business impact to key stakeholders, identifying opportunities to optimise performance. Help define and support
campaign automation and best practices. Maintain and improve company-wide processes
to ensure quality checkpoints are in place as part of the email deployment process. Serve as an advocate for GDPR and data privacy law/compliance , particularly in the context of email operations. Provide insight and support for marketing users
in understanding the meaning and best use of data, to encourage a more data-driven approach and increase the impact of database marketing activities and ensure campaign success. Identify opportunities where automation could
reduce manual tasks/free up time, or improve customer experience across both Campaign and Bulletin programs. Provide guidance and supervision to outsourced campaign team members
in the successful execution of complex campaigns. Skills / Experience / Knowledge / Minimum Criteria
We are looking for a creative and commercially minded individual who is: Curious & Proactive : You enjoy exploring new ideas and are driven to solve problems—even when they're not clearly defined. Data-Savvy Communicator : You're adept at interpreting data and can communicate insights effectively across audiences. Technical Proficiency : Experience with email marketing platforms and automation technologies is essential. Ideally, you'll have experience of using a CPD similar to Amperity or Unity as well as HTML and CSS skills. Team-Oriented : You thrive in collaborative environments, supporting and learning from those around you. Ideally, you'll bring experience of coaching or training other team members. Attention to Detail : You have a keen eye for detail and can work efficiently under time constraints. Privacy Focused : You understand data protection and data security procedures, ensuring compliance at all times. Organised & Agile : You can balance competing demands, prioritise effectively, and consistently meet deadlines. If you're ready to make an impact and grow with us, apply today! Benefits
25 days of holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days). Work from anywhere in the world for up to 3 weeks of the year with our 'Work from Anywhere' days. Flexible working hours (core hours from 10am-3pm) allowing you the flexibility to adapt your work schedule to your personal commitments. Generous contributory pension scheme. Health Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and more. Why work with us? Haymarket Media Group values its people and strives to shape a better future with remarkable content. From paid content and subscription services; to integrated advertising and content marketing packages. We deliver market-leading branded experiences that inspire great decisions. Company
Learn more about this company Visit this company’s hub to learn about their values, culture, and latest jobs.
#J-18808-Ljbffr
