Become a change maker and join Node4.
Node4 has a committed, talented, and diverse workforce that is growing all the time, but as we expand through our own growth and acquisitions, we never lose sight of the most important part of our business -
our people.
We want you to grow, learn, and evolve alongside us. So, whether you're just starting out in your career or looking to progress as an industry professional, Node4 has a place for you. About the role
The Marketing Insights & ABM Manager is responsible for optimising the marketing tech stack, managing campaigns across platforms like HubSpot and Demandbase, and spearheading Account-Based Marketing initiatives. The role ensures smooth collaboration between marketing and sales, leveraging data-driven strategies to drive demand generation and deliver measurable business growth. What you will be doing:
Configure, manage, and integrate marketing tools like HubSpot and Demandbase to align with business goals. Optimise Demandbase for intent-based segmentation and ABM targeting. Maintain and optimise Marketing & Sales campaigns across HubSpot. Maintain the marketing tech stack to ensure it supports data integrity and seamless campaign execution. Develop and deliver tailored ABM campaigns targeting high-value accounts in key verticals (e.g., healthcare, finance, education). Partner with Portfolio Marketing Managers to define and track ABM campaign KPIs. Automate workflows and streamline processes to improve team efficiency and system usability. Lead initiatives to integrate new tools or optimize existing systems for better marketing outcomes. Preferred Skills and Qualifications Proven success in integrating HubSpot into sales and marketing workflows. Proven success in creating and deploying ABM campaigns with Demandbase (preferred). Familiarity with building metrics and analytics reports for multi-platform campaigns. Hands-on experience with paid media targeting and account segmentation using Demandbase or similar tools. Experience with ABM platforms (Demandbase preferred) and marketing automation systems (HubSpot preferred). What can we offer you? Hybrid Working Private Medical Insurance or Company Paid Health Cash Plan Employee Assistance Program 25 days holidays plus your birthday off Option to purchase additional holiday (up to 5 days) Company Pension Scheme Life Assurance x 4 A diverse workforce Employee investment with Node4 training Academy Family savings and shopping discounts through the Node4 benefits portal. Discounted Gym Membership Modern facilities with open and welcoming breakout areas Company Social events Never-ending supply of hot and cold drinks, biscuits, sweets, and fruit Why join Node4? Founded in 2004, Node4 has experienced exceptional growth and success over the years. From an office in Derby to locations nationwide. From three people to a workforce of over 1200. We believe that our people are the driving force behind our success. We are a vibrant, passionate, and diverse team committed to providing exceptional service as standard. We are proud of our employees and the environment that reflects our core business values of Passion, Innovation, and Trust. Node4 is the place to be if you are passionate about technology and providing exceptional service while developing your career within a welcoming and evolving company. TAKE A LOOK AT
OUR STORY
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our people.
We want you to grow, learn, and evolve alongside us. So, whether you're just starting out in your career or looking to progress as an industry professional, Node4 has a place for you. About the role
The Marketing Insights & ABM Manager is responsible for optimising the marketing tech stack, managing campaigns across platforms like HubSpot and Demandbase, and spearheading Account-Based Marketing initiatives. The role ensures smooth collaboration between marketing and sales, leveraging data-driven strategies to drive demand generation and deliver measurable business growth. What you will be doing:
Configure, manage, and integrate marketing tools like HubSpot and Demandbase to align with business goals. Optimise Demandbase for intent-based segmentation and ABM targeting. Maintain and optimise Marketing & Sales campaigns across HubSpot. Maintain the marketing tech stack to ensure it supports data integrity and seamless campaign execution. Develop and deliver tailored ABM campaigns targeting high-value accounts in key verticals (e.g., healthcare, finance, education). Partner with Portfolio Marketing Managers to define and track ABM campaign KPIs. Automate workflows and streamline processes to improve team efficiency and system usability. Lead initiatives to integrate new tools or optimize existing systems for better marketing outcomes. Preferred Skills and Qualifications Proven success in integrating HubSpot into sales and marketing workflows. Proven success in creating and deploying ABM campaigns with Demandbase (preferred). Familiarity with building metrics and analytics reports for multi-platform campaigns. Hands-on experience with paid media targeting and account segmentation using Demandbase or similar tools. Experience with ABM platforms (Demandbase preferred) and marketing automation systems (HubSpot preferred). What can we offer you? Hybrid Working Private Medical Insurance or Company Paid Health Cash Plan Employee Assistance Program 25 days holidays plus your birthday off Option to purchase additional holiday (up to 5 days) Company Pension Scheme Life Assurance x 4 A diverse workforce Employee investment with Node4 training Academy Family savings and shopping discounts through the Node4 benefits portal. Discounted Gym Membership Modern facilities with open and welcoming breakout areas Company Social events Never-ending supply of hot and cold drinks, biscuits, sweets, and fruit Why join Node4? Founded in 2004, Node4 has experienced exceptional growth and success over the years. From an office in Derby to locations nationwide. From three people to a workforce of over 1200. We believe that our people are the driving force behind our success. We are a vibrant, passionate, and diverse team committed to providing exceptional service as standard. We are proud of our employees and the environment that reflects our core business values of Passion, Innovation, and Trust. Node4 is the place to be if you are passionate about technology and providing exceptional service while developing your career within a welcoming and evolving company. TAKE A LOOK AT
OUR STORY
#J-18808-Ljbffr
