Marketing Manager (Partnerships)

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. Hello, we're Laka Founded in 2017, Laka set out to transform insurance by connecting passionate cyclists to form a collective and protect their bikes for when things go wrong. We exist to rewrite the rules of insurance so it's something people stand with, not against. The role A dynamic role driving growth across partners, events, and campaigns. This is your chance to take the reins and contribute to a team that thrives on creativity, collaboration, and results. From shaping partner marketing strategies to executing compelling product campaigns, you'll play a pivotal role in growing our brand, deepening partnerships, and delivering memorable event experiences. What you'll be getting up to: Partner Marketing Craft and execute marketing plans for strategic partnerships, including: Drive successful go-to-market plans through PR, landing pages, and onboarding flows. Design CRM campaigns and email flows that captivate audiences. Create innovative online and offline partner activations. Showcase partnership success stories to inspire confidence and attract new opportunities. Amplify partner brands with smart, synergistic campaigns. Demand Generation & Product Marketing Position our offerings for maximum impact: Highlight competitive advantages and tell the story of our unique value. Use data and research to craft compelling narratives that resonate. Build awareness, instil confidence in partner channels, and drive sustained growth. Create funnel-nurturing campaigns that move leads from interest to action. Deliver engaging product-focused content through various channels. Pitching Assist in crafting and designing impactful pitches that seal the deal. Manage projects related to pitching with precision and expertise. Leverage best practices to streamline pitch processes. Event Management Organise and execute our presence at major annual events. Provide ad hoc support for partner-led events to maximise visibility and engagement. Requirements This role will be a great fit if you: Skills and Experience: Proven track record in marketing, particularly in partnership-driven environments. A strong grasp of CRM tools and expertise in designing engaging email workflows. Solid experience in product marketing, from messaging to execution. Ability to manage multiple workstreams while keeping an eye on the big picture. Bonus Points For: Knowledge of how and why organisations develop strategic partnerships. Additional language skills to enhance global outreach. A passion for cycling or related industries. Benefits Our perks What can you expect from working at Laka? Remote-first way of working. Share options for all employees. Company bonus scheme based on company targets. 25 days holiday (plus bank holidays). Pension scheme contributions. Private medical insurance. Home set-up allowance. Monthly lunches and company-wide events. Mental health support. Belonging at Laka We're committed to building and sustaining a business that promotes diversity, equity, inclusion and belonging. If you'd like to request a reasonable adjustment as part of our application or assessment process, please let us know by emailing

support@laka.co.uk .

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