Marketing Operations Coordinator/Analyst

Marketing Operations Coordinator/Analyst focuses on partner with marketing, finance and sales teams to maintain an accurate view of marketing performance.

What the role involves

• Partner with marketing, finance and sales teams to maintain an accurate view of marketing performance.
• Leading the ongoing process of building and developing our database to ensure data can be easily segmented, analyzed and targeted.
• Maintaining campaign tracking and analytics to make recommendations on how to improve metrics overall performance with a focus on conversion optimization.
• Optimize lead handoff workflows track relevant outreach activities with SDR and Sales.
• Assisting with list uploads, contact data augmentation, and overall list/contact quality.
• Review the funnel and pipeline metrics weekly to ensure quality and accuracy.

Skills and requirements

• As a leading provider of real estate enterprise software applications and hosted solutions, MRI leverages over 50 years of business experience to develop long-term successful relat.
• 3+ years B2B marketing or sales operations experience.
• Familiarity with real estate industry and/or software marketing a plus.
• Experience with:Data (data analytics, data management, databases)ProcessesMarketing Automation (Pardot knowledge a plus)CRM (Salesforce knowledge)Account Based Marketing (6sense a.