Marketing Specialist

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Full time
Location: Hinckley
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Job offered by: BeTechnology Group
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Are you a creative and data-driven marketing professional looking for your next challenge? We're working on behalf of an established and innovative client to find a

Marketing Specialist

who can take their digital and creative strategies to the next level. About the Role In this dynamic and varied role, you'll have the opportunity to craft compelling content, drive engagement through social media, and execute data-led campaigns across a range of digital channels. Your expertise in email marketing, paid social, PPC, SEO, and graphic design will play a pivotal role in shaping the company's marketing success. Key Responsibilities: Create engaging, high-quality content tailored to target audiences. Develop and manage email marketing campaigns to drive leads and retention. Strategically manage social media platforms to increase engagement and visibility. Plan and optimise paid social and PPC campaigns to achieve maximum ROI. Implement and refine SEO strategies to enhance online visibility and rankings. Design eye-catching visuals and graphics aligned with the brand's identity. Analyse and report on campaign performance, using data to inform future strategy. What We're Looking For: Proven experience in a marketing role with a strong digital focus. Hands-on expertise with tools for email marketing, social media scheduling, PPC, and SEO. Proficiency in graphic design software (e.g., Adobe Creative Suite or Canva). Excellent written and verbal communication skills. A creative mindset paired with analytical thinking. Ability to work independently and manage multiple projects effectively. Why Join? This is a fantastic opportunity to work with a forward-thinking company that values creativity and innovation. You'll be part of a supportive team where your contributions are recognised and celebrated. BeTechnology Group Limited is acting as an Employment Agency in relation to this vacancy.

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