Marketing Specialist
to support our UK and North American marketing efforts. The role involves coordinating regional activities, enhancing campaign visibility, and managing local events. The successful candidate will work closely with the global marketing team to ensure brand consistency and achieve business objectives in the region. This role will report directly to the
Global Marketing Manager
and collaborate closely with the
Communications Manager . Both roles report to the
Marketing Director . Responsibilities: Campaign Visibility and Social Media Management:
Act as the eyes and ears in the local market, maintaining full visibility of all OOH campaigns running in the region. Work closely with internal teams and clients to identify standout campaigns for increased promotion and awareness. Leverage campaign insights to enhance social media content, develop case studies, and submit for relevant awards. Ensure all campaigns align with billups’ brand standards and contribute to overall marketing goals.
Local Team Support and Coordination:
Serve as the primary point of contact for local team requests, ensuring seamless communication and collaboration. Intake and prioritize requests from regional business and media teams, driving conversations to align on strategies and deliverables.
Event Coordination and Local Membership Support:
Lead the planning and execution of regional events, including logistics, vendor management, and on-site support. Identify and evaluate local events, memberships, and partnerships that align with billups' objectives, recommending them for broader team involvement. Support local membership initiatives, ensuring the company remains actively engaged with key industry organizations and networks.
Merchandise and Inventory Management:
Oversee the distribution and inventory of branded merchandise in North America. Coordinate with vendors to ensure quality and consistency.
Internal Collaboration and Communication:
Act as the bridge between the North American team and the global marketing team, ensuring alignment on strategies and messaging. Support internal communication efforts by sharing regional updates and insights.
Qualifications: Bachelor’s degree in Marketing, Communications, or related field, or equivalent experience. 2+ years of experience in event management, social media, or marketing coordination roles. Strong organizational and multitasking abilities. Proficient in social media tools and platforms. Excellent verbal and written communication skills. Experience in the OOH or advertising industry is advantageous. Bilingual (French) is nice to have. Seniority level
Associate Employment type
Full-time Job function
Marketing, Advertising, and Public Relations Industries
Advertising Services, Marketing Services, and Technology, Information and Media
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