Paid Media Specialist

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Full time
Location: Batley
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Role : Paid Media Executive– Hybrid in Batley Salary : up to £35k DOE Working

Hours : 37.5 hours per week Statutory holidays plus 22 days’ holiday, rising to 25 days based on length of service Discretionary bonus (usually paid annually & qualifying period applies) Contributory pension Health cash plan offered through Westfield Health giving cashback on optical, dental, physiotherapy and much more Westfield rewards – spend and collect points or discounted shopping vouchers (e.g. 7% off at M&S), discounted gym membership etc. A Health Assured Employee Assistance Programme giving you access to a range of engaging and useful online tools including emotional support, fitness advice, a personal coaching tool and health assessments. Transave Partnership (You can opt to boost your financial wellbeing by saving a minimum of £5 per month with our partner TransaveUK Credit Union, a not-for-profit savings and loan cooperative). Surprise and delight events (e.g. Fish & Chip Day, ice-cream treats, afternoon tea, Easter eggs, and Christmas lunch). Free onsite parking General overview: We are exclusively working with a retail business who are currently launching a new brand. This role is a new role created to support the execution and optimisation of paid campaigns for multiple brands. The Paid Media Executive will be working across platforms such as Google, Facebook, and Instagram, and in conjunction with the Magento 2 platform, the role focuses on delivering measurable results and enhancing brand visibility. Responsibilities: Launch and manage paid media campaigns across multiple brands using platforms such as Google, Facebook, and Instagram. Continuously monitor performance metrics and make real-time adjustments to optimise campaigns. Conduct in-depth audience and keyword research specific to each brand. Collaborate with the Paid Media Manager and creative teams to develop and refine ad assets for multiple brands. Provide regular performance reports, including actionable insights for each brand. Test new ad formats, messaging, and targeting strategies to improve outcomes. Stay informed about trends and innovations in digital advertising to support campaigns for all brands. Ideal Experience Proven experience as a Paid Media Specialist with experience of managing ads across Google, Facebook, Instagram and TikTok. Experience of working with Magento 2 or within an Ecommerce focussed business would be ideal. Results-driven mindset with the ability to measure key metrics. Experience of working within a product based company. Experience in the retail or furniture industry is a plus.

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