Paid Social Senior Account Executive , EssenceMediacom – Worldwide Activation Hub (UK Based)
EssenceMediacom is GroupM’s newest and largest agency, committed to delivering marketing breakthroughs for brands. It has disrupted the old models across media, creative, innovation and analytics to find new opportunities for advertisers and deliver truly integrated media solutions.
Born out of two pioneering agencies, EssenceMediacom fuses Essence’s performance, data, analytics, and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise.
As part of WPP, the world's largest marketing communications services group, and GroupM, WPP’s consolidated media investment management arm, we have access to the richest data, most robust benchmarks, and most advanced capabilities in the market. This helps us provide comprehensive solutions to all marketing challenges.
Our ‘breakthrough’ ambition is underpinned by our commitment to ‘continuous learning.’ We aim to ensure our people fulfil their potential by investing in their whole-person wellbeing, careers, and capabilities, which in turn helps grow our clients’ businesses.
EssenceMediacom, with 10,000 people across 120 offices in 96 markets, is one of the world’s leading communications specialists, with billings of more than US $21 billion (Source: COMvergence, 2021). Its global client roster includes adidas, Coca-Cola (TCCC), Dell, Google, Hasbro, Mars, NBC Universal, P&G, Richemont, and Sony.
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Paid Social Account Director The role We are looking for a driven and enthusiastic Paid Social specialist to join EssenceMediacom Worldwide as a Paid Social Senior Account Executive. The Paid Social Senior Executive will work as part of a client-focused team and will work closely with media owners and third-party technology platforms for campaign management, optimisation and reporting. The role requires an understanding of core paid social advertising formats and creative best practices. The successful candidate will be able to develop their career with EssenceMediacom as they will be enabled to continually improve and expand on their paid social skills, with growth opportunities both upwards and sideways. The candidate will also have the opportunity to work across a diverse client base and help to shape and inform client strategy. Accountabilities include: Strategic Skills Work with the Account Manager and Account Director to identify and lead new opportunities for campaigns. Lead in the creation of monthly client reviews - providing insights on campaign performance. Demonstrate confidence and clarity in communicating with the team, clients, and media owners. Maintain strong working relationships with other relevant EssenceMediacom departments. Have an advanced understanding of the role of Paid Social in the digital mix. Keep abreast of any developments in the Paid Social market. Client Account Management Advance on already established basics of client account servicing and best practices in managing results to meet client KPIs. Take commercial responsibility for campaign budgetary management including bookings and billing. Organise budget caps to ensure agreed budgets are not exceeded. Ensure all media spends are entered onto DDS in a timely fashion. Operating and Technical Requirements Ensure robust operational process and workflow across social media advertising campaigns in line with EssenceMediacom internal process and industry best practice. Leverage third-party platforms for campaign social media advertising management, optimisation and reporting. Take ownership of account/campaign delivery. A bit about your skills and experience: An understanding of core Paid Social principles. Moderate level of experience in optimising digital media across one or more channels including Facebook, Twitter, LinkedIn. Excellent Microsoft Excel, Word and PowerPoint skills. Excellent project management skills. Reporting experience and understanding of analytics tools. Excellent written & verbal English language skills/grammar; a strong communicator.
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www.essencemediacom.com . Alternatively, follow us on
LinkedIn ,
Twitter ,
Instagram , or
Facebook . Reports to:
Paid Social Account Director The role We are looking for a driven and enthusiastic Paid Social specialist to join EssenceMediacom Worldwide as a Paid Social Senior Account Executive. The Paid Social Senior Executive will work as part of a client-focused team and will work closely with media owners and third-party technology platforms for campaign management, optimisation and reporting. The role requires an understanding of core paid social advertising formats and creative best practices. The successful candidate will be able to develop their career with EssenceMediacom as they will be enabled to continually improve and expand on their paid social skills, with growth opportunities both upwards and sideways. The candidate will also have the opportunity to work across a diverse client base and help to shape and inform client strategy. Accountabilities include: Strategic Skills Work with the Account Manager and Account Director to identify and lead new opportunities for campaigns. Lead in the creation of monthly client reviews - providing insights on campaign performance. Demonstrate confidence and clarity in communicating with the team, clients, and media owners. Maintain strong working relationships with other relevant EssenceMediacom departments. Have an advanced understanding of the role of Paid Social in the digital mix. Keep abreast of any developments in the Paid Social market. Client Account Management Advance on already established basics of client account servicing and best practices in managing results to meet client KPIs. Take commercial responsibility for campaign budgetary management including bookings and billing. Organise budget caps to ensure agreed budgets are not exceeded. Ensure all media spends are entered onto DDS in a timely fashion. Operating and Technical Requirements Ensure robust operational process and workflow across social media advertising campaigns in line with EssenceMediacom internal process and industry best practice. Leverage third-party platforms for campaign social media advertising management, optimisation and reporting. Take ownership of account/campaign delivery. A bit about your skills and experience: An understanding of core Paid Social principles. Moderate level of experience in optimising digital media across one or more channels including Facebook, Twitter, LinkedIn. Excellent Microsoft Excel, Word and PowerPoint skills. Excellent project management skills. Reporting experience and understanding of analytics tools. Excellent written & verbal English language skills/grammar; a strong communicator.
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