Planning Director

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Full time
Location: London
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Job offered by: Fuse
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About the Role: You will be responsible for elevating our media planning output, working across clients, to translate strategy and client needs into progressive, integrated media planning solutions across the network. You will join the agency as a Director, working as part of a wider team to drive client growth. You will be the bridge for most workstreams, turning audience and behavioral insights and communications frameworks into opportunities for innovation, best-in-class channel execution, and measurement solutions. You will be responsible for elevating the client’s global media approach to successful execution, creating and establishing global media guidelines and ensuring that they are embedded across the client’s organization and our network of regional and local teams. This is an ideal role for a candidate who loves client service, is a team player, and has a track record of seeing their media planning deliver business results in execution. Key tasks include: Working with our Business, Strategy, and Digital leads in crafting communications strategy and planning recommendations for annual plans, portfolio solutions, and campaigns. Translating strategy into global media guidelines. Ensuring that local market output ties back to the client’s objectives. Developing the usage of Omni applications and datasets. Identifying opportunities for innovation and cross-channel optimization. Working in partnership with local teams to deliver solutions that resonate with the market context. This role will appeal to someone who is passionate about the future of our industry, where their planning output matches the brand’s ambitions, is not afraid to challenge their clients when needed, and is proactive in proposing opportunities to support the client’s market agenda. The ideal candidate will be a problem-solver who will use a variety of tools, practices, and processes to deliver best compliance and governance for the client. About the Agency:

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