PixelSoul is an identity and loyalty platform for gamers and games.
We are looking for someone that is deep in web3 and the NFT space. This person needs an incredible understanding of web3 communities. In this role, you’ll need to get the platform from zero users to a million.
Responsibilities
- Define brand marketing strategy and content creation, mapping it with quarterly goals;
- Lead and oversee the day-to-day execution of marketing programs, strategies and multi-channel digital marketing execution;
- Drive out deliverables from the team and extended marketing team;
- Collaborate with other brands and projects;
- Be an expert by researching industry trends;
- Conduct competitive analysis to understand industry trends, curate competitive intel, and develop and share key insights;
- Develop presentations and training materials to corporate development and brand presentations;
- Provide direct PR oversight and direction internally and with agencies;
- Partner with external vendors and creative agencies to develop ad assets, landing pages, email copy, etc. for content syndication and demand gen programs;
- Create compelling content for social and community forums.
Requirements
- Creativity off the charts;
- Experience in being a one-man army in a startup;
- Previous experience in an NFT project or a web3 project with massive focus on community building;
- 3+ years of Director-level marketing experience;
- Strong analytical skills and business acumen;
- Experience leading marketing growth strategies and growth-hacking;
- Demonstrates a strong understanding of social media, social media platforms, search, digital marketing and metrics;
- Experience analyzing and optimizing marketing programs and growth initiatives;
- (Big Plus) Established connections in the web3 space.