Sales Activation Manager

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Full time
Location: Darwen
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Job offered by: Flavour Warehouse Ltd
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Category:
Support the Convenience division in achieving profit and loss targets by guiding the team to meet sales and profitability goals. Develop and monitor promotional plans to drive incremental sales and expand distribution points. Manage and support a large external sales team, ensuring daily and weekly sales targets are met efficiently. Assist in creating and implementing growth strategies aligned with company objectives, using market trends, customer insights, and competitor analysis. Enhance customer offerings, promote up-selling and cross-selling, and deliver tailored solutions to meet specific needs. Prepare regular updates on sales performance, maintain pipelines, and monitor key performance indicators (KPIs). Work with internal teams, including buying, marketing, finance, and merchandising, to align product offerings and strategies. Ensure consistent and professional representation of the brand across B2B channels. Actively contribute to commercial initiatives and cross-functional projects to drive business growth. Set an example of excellence in professionalism, behaviour, and adherence to company values. What we are looking for Proven experience managing teams within FMCG, Convenience, or Retail sectors. Strong commercial awareness and understanding of business operations. Ability to manage relationships across internal departments and external sales teams. Experience in supporting and implementing change management programmes. Knowledge of retail category management and its impact on sales. Results-driven, with strategic thinking and decision-making skills. Strong time management and multitasking abilities. Excellent relationship-building and collaboration skills. Proficient in Microsoft Office Suite and Salesforce CRM.

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